8 Ways To Brand Yourself As A SME
(even if you’re a Generalist)
As I discussed in earlier articles, branding yourself as a generalist doesn’t work in today’s search driven market of job shortages and mass competition.
Today’s employers don’t even hire generalists for jobs requiring a generalist. Employers hire subject matter expertise first, then choose the subject matter expert who also has …
Nominate Personal Branding Blog as Forbes Top Website For Your Career
I hope you’ve enjoyed reading PersonalBrandingBlog.com and that it has made you make better career and branding decisions in your own life. Since I started the blog in 2007, we’ve had over 100 contributors, writing nearly 3,000 blog posts, which have been seen by over 3 million people. Our current blog team stable, managed by …
Make a ‘Good’ Difference Be An Influencer
As I continue my adventure, process and journey with social networking both for business and personal, I am intrigued by this designation, of being a “social influencer?” Are you?
This got me off on a thought tangent. Who anointed people as such? What is the criteria people use for qualifying people for this?
People of …
Is Your LinkedIn Headline Killing Your Personal Brand?
If your LinkedIn headline is like most, it’s actually doing your personal brand more harm than good. Here are 4 ways your LinkedIn headline can destroy your perceived value:
Your headline is UNORIGINAL. Phrases like “Outside-the-box thinker” or “Problem-solver” or “Strategic Visionary” mean absolutely nothing and will not impress or intrigue anyone. If your headline…Personal Branding Weekly: Focus On Who You Know
Personal Branding Weekly – Editor’s Note:
We had a great interview with Ryan Holiday and guest blog posts from Brian Hawkins and Glassdoor this week! Our ever stellar author team brought to you Olympic-sized conversations and tips about thinking, working and volunteering globally. All with a focus of leap frogging your career, personal brand and …
Top 5 Reasons You Never Hear Back After Applying for a Job
People often wonder why they never hear anything back after they hit ‘send’ on the email with a resume attached or on the on-line job application. If you’re very lucky, you might have a preliminary email exchange with a recruiter and then never hear from them again. It’s a depressing experience, and one which also …
Build Your Brand on a Shoestring Budget
How can you build your brand when you’re on such a thin shoestring budget that you don’t even have a smartphone, and having an Internet connection at home is difficult. Is it even possible to establish your brand online? You bet. Here are a few ways you can do some personal branding while you’re keeping …
Tip #9: How to Talk On-Camera
How you talk on-camera is different from how you write. It’s also different from how you talk to your colleagues at the office. At the office, you have your own internal lingo, right? Let’s say you are a web consultant—you and your co-workers throw around acronyms like SEO, ROI, & API like crazy. You talk …
Beyond ‘Engagement’ in the Social Media
A new buzzword is hovering over the social media universe. It has been repeated mantra-like so many times (and one wonders whether with or without full awareness of its far-reaching implications) that ‘engagement‘ has ceased to be a means to an end in the eyes of many and surprisingly become the ‘raison d’être’ of every …
Want to get hired? Find an Internal Sponsor!
While there certainly is no “silver bullet” for finding a job in today’s challenging job market, one approach that works about three out of ten times is finding an internal sponsor at a company that has an opening you would be interested in and a job for which you would be fully qualified. Today, that’s …