Career DevelopmentCorporate BrandingeBrandRelationship Networking

10 Ways to Measure the Success of Your Branding Efforts

How do you measure whether your branding efforts are working or not? What do you look for?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps …

Corporate BrandingMarketing & Personal BrandingRelationship Networking

How To Write A White Paper That Doesn’t Suck

Your White Papers are a marketing asset that is meant to build trust and generate leads. Your web visitors provide you with their contact details and in return they receive valuable information. Someone is offering you a relationship of trust, they are providing to you information about themselves and in return have an expectation: a …

Career DevelopmentCommunication & NetworkingLifestyle & Habit BuildingRelationship Networking

How to Overcome Obstacles As You Advance Forward

The entrepreneurial mindset is known as one that embraces change, as well as learning how to incorporate change into one’s life. Those who fall into this category, many times, have difficulty relating with others who do not embrace this philosophy. Generally speaking, change frightens most people. Consequently, most people will not be your supportive friend.…

Communication & NetworkingRelationship NetworkingReputation Management

Why You’re Nobody’s Hero. Yet.

In Sunday’s Los Angeles Times, real estate entrepreneur Bruce Norris inadvertently describes two heroic moments. He describes them respectively, as 1) a harrowing lesson and 2) his worst mistake. How’s that for putting you on the edge of your seat?

Now that he’s got our attention, let’s go with number one. What was his harrowing …

Communication & NetworkingmanagementRelationship Networking

Reacting, Responding and the Power to Know the Difference

Earlier this summer I decided to re-visit some books I read years ago about the revolutionary era, and the Founding Fathers that led the charge for independence in the United States.

I believe they were extraordinary men (and some women) during an extraordinary time in world history that continues to offer us many lessons we …