One Way Small Businesses Can Be Better at Hiring
Two weekends ago the National Basketball Association and the National Hockey League facilitated their annual draft of amateur athletes.
An annual draft of amateur athletes is how most professional leagues develop succession plans for their teams by continually bringing on new talent.
It got me thinking about how small businesses typically bring in new talent …
Your Personal Branding Can Start at a Young Age
At thirteen my mother found me secretly reading a movie star magazine. She kindly explained, “you aren’t pretty enough to be a movie star so you should develop your personality.” Now, do not take her words as insulting. I didn’t and I don’t. Till her dying moment she was my biggest fan. She did not …
5 Ways To Help Yourself Grow Professionally
Why does your professional growth and development matter? It is essential to challenge and stretch yourself often within your career. Not only does helping yourself grow professionally have the potential to make you better at your job, but it can help you feel more fulfilled both in and out of the workplace. Don’t let yourself …
Choosing the Right Recruiting Firm
Recruiting is time-consuming; it’s often an arduous and complex process finding the candidates themselves. Just as difficult for most companies is finding the right headhunting firm to represent their organization.
The search means discerning who will maintain high standards of employer branding and ultimately procure the necessary talent in order to further the company’s competitive …
Reach More Customers Through Authority Marketing
A reputation for brands and businesses have traditionally been driven through word-of-mouth as authority and trust are established. This can explode your conversions like nothing else, and is even more powerful with the use of online tools and social media. In order to effectively reach your customers in a meaningful way it’s important to understand …
7 Essential Tips for Better Storytelling
The best storytellers lead the tribe.
The best stories are short.
The best stories are memorable.
The best stories are actionable.
239 Years Ago
There was a story ready to be told. It was short, it was powerful. It was worth fighting for. Of course, I’m referring to the story that lead to the creation …
Four Tips for Effective Leadership Communications
Business owners and key executives create their company culture and that culture drives their organization’s results. If you are a leader who is not getting the results you want, it’s important to make an honest evaluation of your communications skills.
Some cultures are created by default, passively letting people act autonomously based upon their individual …
6 Ways to Search for New Job & Not Risk Current One
If YOU ALREADY HAVE A JOB, BUT FEEL THE NEED OR DESIRE TO SEARCH FOR A NEW ONE, HOW IN THE WORLD WILL YOU EVER CONDUCT AN EFFECTIVE NEW JOB SEARCH WITHOUT UNDULY RISKING YOUR CURRENT POSITION? Admittedly, it takes some careful planning and precise execution, but it certainly is possible—if you go about it …
Avoid these Potholes in the Road of Communication
Communication is already complex. It is a road filled with U-turns, roundabouts and dead ends, stretching on as far as the eye can see. Communication is extremely layered, encompassing spoken words, volume, timbre and body language in a complex display of sound and movement. With the advent of email, text without the subtle signs of …
Women versus Men in Job Interviews and Salary Negotiations
For both genders, anxiety before the interview may be present, but studies show that women handle it better. Women adapt more proactively than men do. Women seek social support from colleagues and friends more than men do. And women are more prone to do mock interviews with those colleagues and friends more than men are. …