Tag: Personal Branding

Communication & NetworkingRelationship NetworkingSocial Media

A Cup of Coffee to Increasing Conversions

Powered by MECLabs, MarketingSherpa is a research firm that tracks what works – and what doesn’t work – in all aspects of marketing. After conducting extensive tests and experiments, they publish the results free of charge for the marketing community at large.

Basically, they are today’s online marketing bible.

Image versus copy

Recently, the highly …

PositioningRelationship NetworkingReputation ManagementSocial Media

Facebook “Bio” and Entrepreneurs

During once of Facebook’s recent re-designs, the “bio” section became front and center on the “info” section of a Facebook profile. This change appears to have replaced the “about me” section which was historically at the bottom of a Facebook profile.

Re-thinking the strategy

For the entrepreneur, this means they need to re-think their branding …

Communication & NetworkingPositioningRelationship NetworkingReputation Management

How to Not Ruin Your Personal Brand at Holiday Parties

With the holidays approaching fast, it’s about that time when you’ll receive an invite to the office holiday party. Although they’re supposed to be about fun and celebration, it’s no wonder many people dread attending. One misstep can make you the talk of the office for months to come.

Rules of thumb to attend an…
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Job SearchLifestyle & Habit BuildingRelationship Networking

Great Interviews Start with One Thing: A Great Handshake

All great brands prefer making a first good impression. It just makes everything else that follows so much easier. What’s more, it’s a smart strategy. Take that handshake of yours, for example. It’s part of your personal brand’s body language. Not unlike your fingerprint, your handshake is unique, highly individualistic and without question, will make …

Lifestyle & Habit BuildingRelationship NetworkingReputation Management

Facebook Comments: Protected Speech or Personal Branding Nightmare?

We all know that people overshare. It’s easy to write a quick status update when someone bothers you at work or you’re frustrated. And in today’s world of social media and instant communication, it’s not surprising that quite a few people are taking heat for posting inappropriate content—especially when it comes to their careers.

Oversharing…
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