Facebook Comments: Protected Speech or Personal Branding Nightmare?

We all know that people overshare. It’s easy to write a quick status update when someone bothers you at work or you’re frustrated. And in today’s world of social media and instant communication, it’s not surprising that quite a few people are taking heat for posting inappropriate content—especially when it comes to their careers.

Oversharing

But as the saying goes, just because you can say it, doesn’t mean you should.

Employers struggle with employees’ rights outside of work – what are they allowed to say on social networks? What if it damages the organization’s reputation? Should personal updates and comments be protected speech or grounds for termination?

In a recent article “Are We Really Surprised? NLRB Takes on Facebook Comments,” Gerald Lutkus wrote the following:

The regulation of off-duty comments by employees has always been extremely difficult in a unionized setting. In a non-union setting, the concern was always whether an employer’s policies or its enforcement of them would end up interfering with protected concerted activity by employees.

One would think that the litigation over this recent charge would be straightforward involving rules that shouldn’t change all that much from past rules about off-duty comments. Not so fast, my friend.

Later in the article, he goes on to say:

If you move to discipline or terminate an employee for off-duty social networking commentary, you must consider whether the commentary is truly protected concerted activity.

With personal branding becoming ever-so-important in our careers, it seems obvious that one should refrain from posting anything that could get you in trouble or damage your (or your organization’s) reputation. But people still do it. And sometimes, it can turn into a personal branding nightmare.

Picture of Heather R. Huhman

Heather R. Huhman

Heather R. Huhman is a career expert and founder & president ​of Come Recommended, a career and workplace education and consulting firm specializing in young professionals. She is also the author of#ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle (2010), national entry-level careers columnist forExaminer.com and blogs about career advice at HeatherHuhman.com.

TRENDING AROUND THE WEB

Parasocial attachment explains why some bloggers build fiercely loyal audiences and others don’t

Parasocial attachment explains why some bloggers build fiercely loyal audiences and others don’t

The Blog Herald

Some people only start to understand their own parents when they begin writing about them — not in therapy, not in conversation, but in the slow, careful work of putting it all into sentences

Some people only start to understand their own parents when they begin writing about them — not in therapy, not in conversation, but in the slow, careful work of putting it all into sentences

The Blog Herald

People who wrote letters in the 1960s and 1970s practiced a form of patience the internet has since decided is a character flaw

People who wrote letters in the 1960s and 1970s practiced a form of patience the internet has since decided is a character flaw

The Blog Herald

The art of building a life you “don’t need to escape from”

The art of building a life you “don’t need to escape from”

The Vessel

I asked ChatGPT what my biggest blind spot probably is. It got a bit too personal.

I asked ChatGPT what my biggest blind spot probably is. It got a bit too personal.

The Vessel

The psychology of the unsubscribe: what it actually means when someone leaves your list

The psychology of the unsubscribe: what it actually means when someone leaves your list

The Blog Herald