Do’s and Don’ts of Cover Letters
You should use a cover letter whenever you apply for a job. Usually, companies ask you to also send a cover letter in addition to your resume so they can have a better idea about your personal brand, skills and experience as well as what you are looking for and what values you can bring …
Personal Branding Weekly – Three Questions for Your Personal Brand
Spoiler alert: If you haven’t started watching this season of the Walking Dead then don’t read any further.
Rarely do I watch television but one of my guilty pleasures is a weekly dose of The Walking Dead. In the Season Four premier, Rick revealed three questions he asked anyone before accepting them into their camp …
Insecurity: A Driving Force for Good & Evil
During an interview on FOX Business News last week, the host challenged me when I mentioned insecurity and low self-esteem is an epidemic and causes most workplace conflict.
The brief four minute segment was too short to give the issue its due, so this may be the best forum to discuss it.
He challenged me …
Overcoming Rejection to Achieve Success
Rejection sucks, but it’s not the end of the world. In fact, rejection is a part of success. People who avoid rejection don’t get hurt or disappointed, but neither do they feel accomplished or successful. No one likes to hear “no”, but you can’t achieve your goals without taking a risk. Here are some tricks …
Know What The Hiring Manager is Thinking to Get Hired!
Act and think like an insider to get hired! — Beth Kuhel
How can you possibly know what the hiring manager is thinking and how could this help you if you did? The answer is, you can’t know exactly what he or she is thinking but you can get a glimpse into their mindset, values, …
Let’s Get Physical
Fall is in the air. The leaves are changing colors, the days are getting shorter, and people are settling in for the Winter. (At least in the Northern Hemisphere).
While we are settling in at work for the last quarter of the calendar year we have Halloween, Thanksgiving and Christmas all sneaking up on us. …
Make Likes Matter to Your Word of Mouth
Research has shown that close to 70 percent of adults with access to the Internet log in to Facebook daily. Such numbers present a good opportunity for personal brands to reach to their target audiences faster. Consider who you want to reach who would be a great referral source, connection, provider of up-to-date information in …
Revitalize Marketing Materials and Your Business
Entrepreneurship provides us with a roller coaster ride as the economy and technology change. How you anticipate change, prepare for it, and run with the new model will determine your future success.
Business is obviously much easier to control when the economy is good. But one pitfall of many is to spend too much money …
Lessons in Personal Branding Success from Jay Conrad Levinson
The personal sadness so many felt last week, after learning that Jay Conrad Levinson had died, emphasize that an individual’s personal brand extends far beyond their accomplishments.
Few authors and advertising/marketing professionals have achieved as much brand-building success as Jay Conrad Levinson.
Before creating his own Guerrilla Marketing brand of best-selling marketing books and educational …
We Judge with Our Eyes
I am on vacation and not even on American soil. It is a vastly different milieu in almost every respect. I find myself continuously comparing, contrasting, judging, and labeling people. Of course, this continuous chatter is only in my head. I don’t share it with anyone, God forbid.
But isn’t that what we do in …