Value Who You Are And What You Do
This excerpt is from my new book: Career Transition-make the shift-your 5 steps to successful career reinvention.
“Confidence is contagious” Vince Lombardi
Why do we devalue ourselves so much? Like what we have done and accomplished is not that important compared to others? I find that most people do not value who they are, what …
Save Your Brand And Dump The Teleprompter
Will video help of hurt your personal brand? Actually, it can do both. A poorly made video will give the impression that you don’t put forth quality products or service. And, a poorly executed video will give the impression that you’re less than professional in your appearance or position.
Yet, for any brand video is …
A Cup Of Coffee To Creating Your Own Video
“Integrated Marketing” is the buzz term of the day–
An Integrated Marketing Campaign coordinates all marketing communication tools, avenues, functions and sources within a company into a seamless program in order to maximize impact, increase response rates and generate more leads.
An integrated marketing campaign has a singular goal, but uses numerous approaches to achieve …
A Few More Thoughts For The Aspiring Entrepreneur
This series began with last week’s post.
Your comfort zone will be one of your biggest obstacles. In order to be wildly successful, you have to get comfortable being uncomfortable.
7. Quality appointments with real prospects take place within the next 30 days. Anything beyond that isn’t really a scheduled appointment. It’s a hope. Actually, …
Get Help Self-Publishing A Book To Build Your Personal Brand
If you’re an entrepreneur looking for ideas and help in writing and self-publishing a book to build your personal brand: Joel Friedlander’s A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish from TheBookDesigner.com is an excellent starting point.
A Self-Publisher’s Companion is an uncommonly useful book about self-publishing from several perspectives:
Decades of…What’s More Important: Your Brand Or Your Company’s
While your personal brand is important for your career success and personal fulfillment, the brand of the company you work for is also important. How do these two things tie together? Some might think that they conflict, but they can actually enhance one another.
Companies that help employees identify what makes them unique and apply …
Embrace Career Change With A Spirit Of Adventure
This is an excerpt from my new book: Career Transition-make the shift-your 5 steps to successful career reinvention.
“Courage is fear that’s said its prayers”. Dorothy Bernard, author
I decided voluntarily to change my life and lifestyle in 2006, after living and working in the same place for several decades. I moved to take a …
One Idea Will Make You Rich
Fact: You have one idea that will make you rich !
If you read and follow the simple advice below, you will identify that one idea that will catapult your brand (and you) over the top; and I mean over the top financially.
1) Fact: Idea generation is easy. You don’t need to have an …
A Cup of Coffee to Back to the Basics
Some of you out there are just beginning to build your personal brand.
Whether you’re contemplating re-entry into the workforce, searching for a higher-paid position, or exploring future opportunities, one thing is certain: Your online presence is like a public resume. That first page that comes up when you search your name is the online …
Do You Look The Brand?
Every Wednesday I moderate #brandchat – a high velocity twitter chat that happens weekly all around the subject of brands and branding. David Sandusky and I co-founded the chat two years ago. Who knew that every week for two years we would be here – with a library of tidbits, resources and some stellar thought …