Expand Your Brand with a Book
Have you ever noticed that most “expert” guests on talk shows are the authors of books? Or how about the “Oprah Effect,” in which an author on her show would experience exponential credibility and business growth. It happened to Dr. Oz, Rachel Ray, Jean Chatzky, David Bach and more. The Oprah Show may be off …
Can Personal Brands Use Facebook Ads?
Yes.
With a few tweaks, that is.
First of all, you should know that Facebook Ads don’t work with personal profiles, so let’s get that out of the way. As a solopreneur or professional looking to utilize Facebook Ads to grow your reach, you will require a Facebook business page. The information you fill out …
How to Reinvent Your Career in 2014
For many people, reinvention is front and center in their minds as we enter the New Year. While most focus on losing weight and saving more money, reinvention can also be about your career. Whether you are star employee looking to move up or dealing with a bad reputation, there are multiple ways to reinvent …
The New 3R’s for Business: Representation, Recommendations, Review
Just as reading, writing, and ‘rithmetic were important when we attended elementary school, the new 3R’s, representation, recommendations, and review are equally important for business. Your personal brand ultimately depends upon taking this into very serious consideration.
RepresentationAs you take on new clients, are you giving them 100% of what you promised plus a …
Do Less and Get More Business Results in 2014
If you’re reading this blog post, you likely have lofty business resolutions in 2014 but a fixed amount of time to make them happen. A recent study from the University of Scranton states that just 8% of people actually accomplish their New Year’s Resolutions. You, like most Americans, have likely overcommitted. Statistically, you will more …
How Much Growth is Healthy? When is Maintenance Better?
We’re a society that’s obsessed with change and growth, and in many ways that’s a great thing. When a person challenges himself to learn new skills, acquire new positive behaviors, adjust to transitions, assume new responsibilities, he typically becomes broader, more productive and emotionally mature. While this is true for most people, it’s also true …
Three Words for 2014
Standing out in your career begins with standing out in life which begins with standing for something. What do you stand for?
I’m sure you stand for a whole lot more than Three Words. However, I have found that using three words serves as a litmus test for what I post, what I commit to, …
The Civic 50: A Guide To Boosting Your Corporate Civic Engagement
You may have come across #GivingTuesday, an amazing movement to create a national day of paying it forward to kick off the holiday giving season. It’s officially added to the calendar on the Tuesday following Thanksgiving, Black Friday and Cyber Monday. However, #GivingTuesday is not alone. Over the past 12 months we’ve seen a rise …
Why Cheating is the Secret to Success
A whole lot of people are making resolutions right now, and not one of those goals is: I will master the art of cheating. Yet the truth is, all high achievers are expert at cheating, because cheating is the secret to success.
When you shadow leading entrepreneurs, CEOs of Global 2000 companies, world class athletes, …
2, 4, 6, 8: Who Do You Appreciate?
As the season of giving winds down, the next step for giving is that of sincere appreciation for others in both your personal and business life. Keep in mind that frequently, those we know will surprise us with a referral to the perfect business connection.
Prior to mid-January, make a list of all those in …