10 Steps to Make Your Own Personal Infographic
A creative way online to describe and brand yourself in just a few minutes.
Start by visiting the online infographic wizard created by ionz.
Don’t speak Brazilian Portuguese? Me neither, so click the UK flag in the upper right hand corner of the screen to have the text translate before your eyes.
Do it yourself…Brand Incongruence and Southwest Airlines
I am a creature of habit when I travel. I tend to frequent many of the same restaurants, hotels and airlines as I value brand consistency (service). I am extremely loyal to my brands and I expect a consistent experience much like others. My favorite airline is Southwest. Like a comfortable pair of shoes, the …
How Influential Is Your LinkedIn Brand?
LinkedIn has always been an essential piece of one’s professional online brand. Recognizing this, Klout, the startup that measures influence on Facebook and Twitter, recently announced the addition of LinkedIn.
Is clout important?Klout believes that everyone who creates content has an influence, whether you’re on the “A-list” or not. Using their tool, they hope …
3 Things Stand-Out Brands Have in Common
This is an excerpt from Chapter 12 of my book Career Transition-make the shift-“Re-brand Yourself into a Fresher Version of You”
“Nobody can go back and start a new beginning, but anyone can start today and make a new ending.” Maria Robinson
Discovering, uncovering, reinventing, and nowadays, re-branding yourself are truly adventures no matter what …
Google Me on the Web: Easy Online Identity Management
Did you know that 85% of hiring manager’s Google you before, or after, an interview? Or that up to 84% of companies use social media to source their new talent and 95% of them use Linked In? How are you managing your online reputation? Let’s hope it’s better than Rep. Weiner. who returns 6.7MM results …
The Authentic Self: The Only Brand To Promote
Many of the world’s most well-known brands are spearheaded by bold, controversial leaders.
Playboy has Hugh Hefner, Virgin has Richard Branson, Apple has Steve Jobs. Their loyal customers are drawn to the personality and the lifestyle that the companies represent. All three have been revered by fans and chastised by dissenters, practically simultaneously.
You either…Speak To Sample Your Brand
Your product is awesome and you are ready to market it to the public. The need to get the word out is imperative to your marketing strategy. Public appearances and speaking to people at areas in which your product may be of interest will enforce the solidity of your product and brand. By being there …
The Formula for Perfect Constructive Criticism
In Constructive Criticism or Compliments: Which Builds Your Brand Better?, I explained why constructive criticism is such a smart personal branding tool when used properly, and commenter Bruce Bixler responded beautifully in showing us how:
I liked the outline [of the article] but what is missing is specific example(s) of how a constructive criticism can …
Social Media, Customer Service and Home Depot
There are thousands upon thousands of people that still doubt the enormous power of social media and its ability to affect change. In some ways, you cannot blame them. Everywhere you turn; it is being thrown in your face (your inbox) by the media or some self-proclaimed guru claiming to have mastered the social media …
One Idea Creates A Million
Years ago I was advised to create a “free” tip sheet as a giveaway at my vendor table at tradeshows. The man further suggested I simply turn my favorite piece of advice into 10 top tips. Next, it was recommended I turn the compiled tips into a colorful sheet or postcard. His prediction was it …