Personal Branding Interview: Dave Lakhani
Today, I spoke with Dave Lakhani, who is the author of How To Sell When Nobody’s Buying. In this interview, he talks about how selling has changed in the past few years, what social media means for selling, what personal branding has to do with selling and more.
How has selling changed in the past…REQUIRED: A Custom Facebook URL For Your Brand Name
Facebook is releasing custom URL’s for both profile and fan pages. This is a big move by Facebook and if you review their announcement this afternoon, there are a few details that you want to pay attention to. From my perspective, this is perhaps the most important news since Google released their profile pages a …
Be Your Own Brand Manager
You’ve written your Personal Brand Statement. You looking for a job and have sent hundreds of resumes, but no one is calling you for an interview.
Brand PromotionHave you thought of using Twitter and your Status Updates as an advertising platform for your brand? No one will know how good you are if you …
6 Reasons You Shouldn’t Brand Yourself as a Social Media Expert
If you’re currently branding yourself as a “social media expert,” this post is mandatory reading for you. I, for one, am branded as a “social media expert” at EMC corporation, but that’s not exactly how I want the world to see me. Whenever someone has a question about social media or requests some strategic guidance, …
Personal Branding Interview: Jason Alba
Today, I spoke to Jason Alba, who is a good friend of mine and one of the first bloggers I met when I started out a few years ago. Jason is the founder of JibberJobber.com, as well as the author of two books, a DVD and various other projects. In this interview, Jason tells us …
Personal Branding For Dummies
Many people aren’t able to construct a blog, website or even manage basics of online branding because they feel like they lack technical skills. In almost every presentation I give, at least one person asks me “what if you don’t know how to create a website or blog.” Today, I want to explore ways in …
How to Deal With Your Hacked Twitter Account
I should be writing about my recent trip to Cancun, and my safe return without the swine flu. But instead, I’m writing about this stupid person who hacked my Twitter account and started following hundreds of spammers who started sending me hundreds of direct messages with hundreds of stupid links that I’m afraid to click. …
Personal Branding Interview: Tamar Weinberg
Today, I spoke with Tamar Weinberg, who is the community manager at Mashable, and author of the new book The New Community Rules. She also just had a baby! In this interview, Tamar discusses social media tools for business purposes, blogging and microblogging, explains how important it is for companies to join the conversation online …
Personal Brands Bring Life to the Sport of Kings
For those of you who like horse racing, May has been a good month. It’s Triple Crown time right now in the US – which is the championship series for top 3 year old horses. Normally this series passes by almost unnoticed by the general public.
Not this year though. First, a 50-1 long-shot named …
Personal Branding Interview: Clara Shih
Today, I spoke with Clara Shih, who is the author of The Facebook Era and a Salesforce.com employee. In this interview, she discusses what the Facebook era is, how she came to write the book, what social networks mean for personal branding, and more.
What is the Facebook Era?The Facebook Era is the technology, …