10 Reasons Why You Have to Manage Your Personal Brand
The concept of personal branding came way before social media. Everyone has a personal brand, whether they like the concept or loathe it. It’s inescapable. The issue most people have once they discover their authentic brand is how to manage it from the “big idea” to the execution of that idea and then actually protecting …
Personal Branding Interview: Zack Whittaker
Today, I spoke to Zack Whittaker, who is the youngest in the ZDNet network with his iGeneration blog. In this interview, Zach examines the Gen-Y stereotype about technology, names some pieces of technology that have changed our lives, gives us a glimpse into personal branding in the UK and more.
What is your take on…Personal Branding Interview: Vitor Lourenço
Today, I spoke to Vitor Lourenço, who is a 22 year old Product Designer for Twitter. In this interview, we get the inside scoop on what it’s like to work for Twitter, what a typical day is like, how to get a job there, and much more. Vitor really paints the picture for what Twitter …
Personal Branding Interview: Peter Dunn
Today, I spoke to Peter Dunn, who is an expert financial planner, award-winning comedian and author of 60 Days to Change: A Daily How-To Guide With Actionable Tips for Improving Your Financial Life. In this interview, Peter goes over how he positioned himself in the crowded financial expert market, how he’s blended two very important …
From Identity to Personality. Be Remembered.
“Identity is recognition. Personality is about character and charisma!” – Marc Gobe
If you are involved in the world of building trust through content in the world of social media you understand the concept of building an identity. The foundation of all personal branding initiatives is building recognition through your core group of either prospects …
3 Step Personal Branding System
A lot of people I’ve spoken to don’t know where to start when it comes to personal branding, so today I wanted to focus on how to build your own personal branding system by modeling my own. A personal branding system is how you consume, organize and share information every single day in order to …
The Importance of Social Equity Over Financial Equity
I was surfing through some Gary Vaynerchuk videos and stumbled across this post from March 28, 2008: Legacy Is Greater Than Currency.
The video basically breaks down Gary’s thought on financial decisions compared to legacy and social decisions. I have been debating internally about the concept of personal branding in the social media marketing realm …
Stadium Naming Rights, Without Spending a Penny
Nance Rosen, your name, Verizon, Twitter and Jenny Craig: all brand names with something in common. We all are – or can be – marquee names on stadiums that draw hundreds of thousands – even millions – of fans now and for decades into the future. It’s true, it’s inexpensive and it’s easy.
How would …
The Boom of Social Sites and Personal Branding
Here is a fantastic infographic that helps to visualize the relative size of social networks over time.
The timeline is quite interesting — you can really see the explosion of social networks in 2003 – 2006 and the relative slowdown in their creation after 2007. There was also a considerable slowdown during the tech bubble …
Personal Branding Interview: Alan Collins
Today, I spoke to Alan Collins, who is author of Unwritten HR Rules: 21 Secrets for Attaining Awesome Career Success in Human Resources and a former Vice President of Human Resources at Pepsi. In this interview, Alan talks about employee referral programs, how HR has changed over the past decade and some trends to watch …