Cup of Coffee to Rocking the World
Certified LinkedIn rock star, Mike O’Neil is at it again. His second book, Rock the World with Social Media is about to be released and, like his first book, Rock the World with Your Online Presence, this one is co-written with diva, Lori Ruff. When these two get together, it’s like watching Pete Townsend smash …
Why Does Everyone Have To Be “Right”
Is it true that schools now contract police during Debate Classes because each party to the debate is so intense; so confident that they are correct, that if they don’t win the debate or get the other side to accept their views, violence will break out? Has the United States crossed the line where each …
Twitter Personal Branding Q + A #8
Answers to some of the latest questions people are asking on Twitter about personal branding.
Chris Gillis, @thechrisgillis, twittered: Do you recommend that a personal account be used to communicate on behalf of a brand on a FB page? Or just the official page?
Jacob Share, @jacobshare: The best scenario, both for a company and …
Personal Brands: Surprise! You Are What You Like
Facebook’s magical money machine is all in its signature “Like” button. Facebook isn’t selling advertisers on the likelihood you’ll buy something. Its click through rate is 1/10th of one percent versus Google’s nearly 10% of audience reached. The goal is getting your permission (without your realizing it) for the brand to announce …
Twitter for Sports Stars: 5 Simple Rules To Follow
“Saying something stupid on Twitter is like making embarrassing remarks when your microphone’s still on – you only do it once.” Emma John
“…Players need to realize saying something on Twitter is the same as saying it to a reporter…” Gregg Rosenthal
If you follow any major sport, you know of at least one incident …
Pros and Cons of Combining Your Social Identities
Social media has all but reinvented the concept of personal branding. With the establishment of Facebook, Twitter, LinkedIn, blogs and other social media platforms, the opportunities for development, expression and expansion of personal brands has grown to extend never seen before.
Social media presenceI’ve spoken to many brand-conscious professionals, many from the Gen X …
6 Easy Steps to Identifying Your Blogging Niche
Last week, I wrote about leveraging a blog for your personal brand. In the article, I said that one of the most important aspects of creating a blog is deciding on a specific topic – or niche – to write about.
What’s your niche?But how do you decide on a niche to focus on? …
Personal Brands: Social Engineering by Social Media
Facebook is changing the way you can reject requests from prospective “friends.” You’ll click on “Not Now,” which replaces the “Ignore” button. That puts them in Facebook purgatory, under a category called “Hidden Requests.” The person requesting your friendship will see their status as, “Awaiting Friend Confirmation.”
Over time, they’ll think you are just too …
Personal Branding Interview: Joel Falconer
Today, I spoke to Joel Falconer, who is a writer and entrepreneur that manages the Envato business publications FreelanceSwitch, the Netsetter and WorkAwesome. In this interview, Joel talks about how he differences between personal and business branding, as well as why he invests so much in blogging, and more.
How do you differentiate between personal…Become a Twitter Power User to Enhance Your Brand
With the many benefits of Twitter, it’s no wonder so many people are using it as part of their personal branding strategy. Not only can you market yourself and your expertise, but also you can connect with others you may have never had an opportunity to meet to in real life.
Although you probably already …