Personal Branding Weekly – List to Last
Real estate agents say – “list to last” because when you list a home for sale you have the opportunity to earn money when that home is sold by you or a fellow real estate agent.
As a business professional, the care, nurturing and development of “your list” determines how long you last as a …
2 Social Media Tactics for Managing Your Career
What social media tactics do you use when managing your career?
Let’s get strategic! When managing your career on social media you are primarily looking for visibility, but with whom?
Tactic #1 – Identify key individualsTypically, there are three kinds of people who you want to be visible to:
Those who can hire you.…6 Places to Keyword Optimize Your LinkedIn Profile
Whether you’re looking for a job, searching for freelance clients or promoting a business, LinkedIn is an ideal place to start. Some people, myself included, have neglected LinkedIn for the more popular social networks, such as Facebook and Twitter. But recently, I’ve started spending more time at LinkedIn and have been kicking myself for not …
Three Personal Branding Secrets for Academics
People in academia live life more than a little differently from those of us in the business world. Even the rules of personal branding and networking are different. You don’t get tenure based on valuable relationships and what you have done for others. It’s based on publishing, teaching, and committee work.
But that doesn’t mean …
Strong Tactics for Your Personal Brand
In this time and age where more and more businesses are integrating blogging in their marketing strategies, it becomes harder to stand out, given the hundreds, if not millions, of blog posts published on a daily basis.
You must have a blog that contains not only quality content, but also one that’s attractive, and has …
Daily Blog Posting and Personal Branding Success
Daily blog posting is a proven, practical way to build your personal branding success…no matter how busy you are.
If you’re starting to build your personal brand, or you want to jump start a stalled personal brand, daily blog posting can make a big difference in a short amount of time.
And, it’s not as …
Establishing Your Personal Brand and Credibility Through Blogging
Do you have a portfolio of work that establishes your personal brand and credibility?
We live in an economy where your current job could disappear today and the competition for your next job will come from around the globe. How does your next employer know that you “know your stuff”?
No matter the industry or …
How to Build Your Personal Brand as an Expert
One of the questions I encounter frequently, especially by professionals who are just starting to use social media, is how I built a brand around being an expert. While I’m always happy to answer, I find myself at a partial loss simply because the answer is both amazingly simple and complicated. The short answer is …
How Oversharing on Social Media Can Hurt Your Career
Social media can help you network and even find a job, but it can also hurt your career, particularly if you are one of the millions of “oversharers” out there. In this era of Facebook and Twitter, it’s perfectly acceptable to post your thoughts or status, even if it’s every ten minutes, but job seekers …
Your Brand Story – Who Should Write It?
In developing you personal brand, have you tried to write your brand story? Your brand story should express who you are and not what you have done. It should convey what you stand for, your morals and values.
Wow that is hard!
I have taken several of online programs to learn about the process of …