Are You Like Me? – Hired!
It’s probably happened to you a hundred times: you go to a major store, hoping to find that specific item you’re after, and you have to walk away disappointed. Either the item was not available or, most likely, you were looking for something uncommon or unusual that the store didn’t have. Such a scenario often …
How Authority Marketing Can Fast Forward Your Business
Before expounding on the benefits of authority marketing and how it can take your business to the next level, it is important to understand the definition of concept. Although marketing professionals do not agree on any one particular definition, the following is a serviceable explanation of authority marketing:
Authority marketing is leveraging your knowledge and …
6 Things You Forget About When Building A Personal Brand
Most professionals know by now that a strong personal brand is the foundation for a successful career.
Whether you use your personal brand to find jobs, promote your freelance business, or build your professional network, it’s important to create a brand that illustrates your professional experience and personality. Your personal brand can also help you …
Successful People Have These 4 Things in Common
“Hide not your talents. They for use were made. What’s a sundial in the shade?”
— Benjamin Franklin
Surprisingly even some of the most confident people don’t really know their strengths. While you might be able to generally describe what you’re good at it’s important to know specifically what it is that you can do …
3 Types of Posts to Avoid on Social Media
As much as people may try, it is difficult to separate professional and personal lives when it comes to social media. A recent study found that 45 percent of human resources professionals use social media to vet potential employees, and another 11 percent say they have plans to start the practice this year. With 58 …
How Your Personal Brand can be More Productive on Social Media
Your time is valuable, and with just 24 hours in a day that seems to evaporate before our eyes, it’s more important than ever to make the best use of it. Social media marketing in particular can take up a large portion of your work day, but there are several ways you can make this …
Three Words About Your Future: Responsible, Respectful and Realistic
Incoming freshmen. Heed these words.
Why?
Career, Contacts and Optics. More on these later, but keep in mind that the way you handle yourself will define your current and future success.
Of course, this likely does not come as a surprise to most people.
I had the privilege and pleasure of dropping off our son …
Deliver the Bad News for a Great Brand Impression
I am an advocate of that “go for it” type drive. And, then beg forgiveness later if things fall apart.
In this case – that simply wouldn’t work.
Working with an organization a new marketing executive thought it would be fun to choreograph an entire marketing video around the hit song, Royals, by Lorde. Everyone …
Why I Won’t Respond to Your Voice Mail Messages*
6:26 p.m., Thursday, September 18, 2014 — I have just finished listening to eight voice mail messages left by potential candidates for positions our executive recruiting firm, The Hire to Win Group, is trying to fill for our hiring company clients. Sadly, only ONE potential candidate will get a return call. The other seven? They …
Career Success Tips for Women
I realize I’m sticking my neck out here a little… since I’m a guy. What does a guy know about helping women succeed? Given that I have coached a lot of women and helped them advance in their careers, I believe I have some basis for the information that follows.
If you are a woman …