Which Blog Types Work Best for Your Personal Brand?
Having an active blog for your personal brand is an important marketing tool which can attract more visitors and provide more opportunity for sales of your product or services. Did you know that the style of content is just as essential to reach your target market and elevate your online reputation?
There are several types …
Using the SDP Scale to Evaluate Yourself and Others
There are no simple tests to know when you will be successful at something. However, there are a few factors that can be applied to create what I call the SDP Scale that may help you get a better feel for what will likely lead to success.
The SDP ScaleIt’s simple in it’s elegance, …
How Universities Are Failing Their Graduates
Universities are failing their graduates in many ways. My purpose in addressing such topics is not to chastise higher education, which I don’t believe can be reformed, but rather to warn future educational consumers and help more recent graduates improve their odds of career success.
Last week I attended a panel discussion on the impact …
How to Give a Great Presentation
Giving a presentation is very similar to public speaking. Many people freak out because they have to get up in front of a crowd and talk about a topic which everybody assumes they are the expert on. However, you don’t need to lose your nerves! By following the below simple rules, you can give a …
Why You Need a Lifeguard to Get a Promotion
No matter where you live and where you want to work, there’s probably an ocean between you and what you want. No, I don’t mean the vast body of water that covers 71% of the planet. It’s not that you live in the UK and want to work in the US. Not that kind of …
Personal Branding Weekly – Have Strings Attached Always
I’ll best illustrate this with the use of a listening-to-the-radio analogy. If you listen to the radio, you have a couple of (or more) stations you like to listen to, maybe for the music they play or the programs they feature. However, should you hear something you don’t like (songs you don’t appreciate, too many …
How to Be More Persuasive at Work
Little is accomplished alone. To achieve complex goals, we often must rely upon the hard work and cooperation from those around us.
Therefore, our ability to be persuasive will either further our capacity to lead a successful, lucrative career or it will greatly hinder our odds of achieving our full potential.
By learning how to …
Kick-start Your Week With A Happiness Regimen
Good habits are known to increase overall well-being and happiness; whether it’s engaging in exercise, meditation, or eating well, there are still days you may not feel jovial or serene. Everyone could benefit from jump starting their day with a healthy dose of happiness. As silly as it sounds, focusing on the simple fact that …
Growing Your Personal Brand Facebook Fan Page
A few years back, Facebook opened the door of opportunity for attracting new prospects and fans with their Pages (different than a Facebook Profile). Then came the implementation of Facebook Graph search along with its updated algorithm and Page configurations which has caused these online relationships to dwindle. But having a strong brand presence on …
MS CEO: Open Mouth, Insert Foot
How many times in your life have you made some careless, ill-considered remark that had the effect of hurting, insulting or angering those around you? If you’re like me, this has probably occurred more than a few times! And, oh, how we usually wish we could immediately take back those words, or perhaps just curl …