The Importance of Honesty in Your Personal Brand
Honesty is the most essential ingredient when it comes to creating your personal brand. In fact, it’s highly unlikely you will find long-term success if your brand is anything less than honest.
In the light of recent long-term dishonesty displayed in Lance Armstrong doping scandal, individuals everywhere should be quickly assessing the overall integrity and …
5 Conversation Habits that Ruin Your Personal Brand
There’s one type of communication you engage in more often than any other. It’s conversation. You are in conversation – online or on-ground – more frequently than you get opportunities to deliver presentations, webinars or otherwise engage with people in a more formal or structured setting.
While there are many presentation skills courses (including the …
5 Steps To Quitting Your Job With Grace
You’re over it. You’re ready for new opportunities. You’re ready to quit your job.
But hold one a minute. What’s your game plan? How far in advance do you plan on letting your current employer know you’re moving on? How do you plan on telling your coworkers? What’s your approach for wrapping up your current …
A Secret For Dressing Like A C.E.O.
Dressing for success is not just about your attire.
Walk into the office of any CEO and look at his/her desk. You will almost always find a space that is neat and free of clutter. There are a lot of factors that go into being successful. Among them are being well-organized and highly productive.
Unfortunately, …
The Right Question to Ask
The right question is: What value do you / your brand / your company offer the world?
If you are not clear on the value that your brand offers the world, you significantly limit your brand and never fulfill your career’s potential.
But what does it look like to be clear on the value you …
Personal Brands are Like a Sweet ‘Onion’
Have you ever heard the expression “Culture is like an onion”?
Geert Hofstede, a social psychologist created this explanation of culture. In his view culture is a system that can be peeled, layer by layer, in order to reveal the inner, true content. Imagine the whole onion as ‘culture’ and as you peel on, you …
Working Your Way To Invaluable Employee Status
Invaluable. Meaning something is indispensable, vital, and necessary to daily operations. This is what you want to be to your employer. But getting to that point does take a lot of work and loads of dedication on your part. So if you’re looking to not only safeguard the job that you love, but also be …
Personal Brands: Setting Goals Destroys Your Career
A goal is like kissing. If you think too much about it, you’ll freeze when it comes time to make your move. Thinking about it makes you awkward. Unsure. Doubtful you can get it done.
The lonely drive toward long-term goals feels as nerve-wracking as a kicker, when the opponent calls a timeout and the …
Personal Branding Weekly and Conference Focus
Editor’s Note: Because I was attending New Media Expo 2013 last Sunday, I didn’t have the opportunity to fully introduce you to one of our newest authors – Peter Sterlacci.
Peter is known as “Japan’s personal branding pioneer” and is one of only 15 Master level Certified Personal Branding Strategists in the …
Feeling Lucky Wins the Game
The moment friends asked us to play a particular card game, I knew I was going to win. Understand, the game is half strategy and half luck. There was no doubt in my mind I would win and I did. And this relates directly to my favorite sales strategy – knowing that you are skilled …