Personal Branding that Can Work for Anyone
Like many twentysomethings, I run into the problem of not understanding my personal brand. At times, I don’t know where to start, and I’ve been at this for 3 years.
The truth is most twentysomethings don’t know what they want to do with their lives, which makes it impossible to commit to a single message, …
Personal Branding Interview: Jeremy Schoemaker
Today, I spoke to Jeremy Shoemaker, who has successfully branded himself as “Shoemoney” across the web. He is an internet entrepreneur by trade, as well as a speaker and top blogger. In this interview, Jeremy talks to use about how he’s branded himself, some of the tricks he’s used to stand out, why he’s succeeded …
Personal Branding Road Signs | Pass with Care or No Pass
On the back roads of New Mexico, you’ll drive on lonely two lane highways that will every now and again feature these signs… “Pass with care” and then “No Pass”. There are times when there are huge 18-wheelers blocking your progress as well as your speed down the highway and you might make the decision …
Personal Branding Interview: Peter Mortensen
Today, I spoke to Pete Mortensen, who is the communications lead for Jump Associates and author of Wired to Care. In this interview, Pete talks to us about how important empathy is, especially in a time of economic crisis and uncertainty. He also mentions the benefits of empathy at a company, how companies can brand …
The Five Laws of Being an Interesting Brand
The strategies and channels we’ve been using are becoming weapons of mass destruction and tools of great opportunity. We’ve seen brands, such as United Airlines, tarnished when a single person produces a YouTube video after a bad customer service experience. We’ve seen other brands succeed, such as Susan Boyle’s viral bonanza on the internet and …
Don’t Put Off Personal Branding to Focus on Keeping Your Job
Believe it or not, there are actually some people who are taking a not-so-secret delight in the economic recession. Who? Employers.
They’re glorying in the fact that there are so few jobs available that they receive hundreds of applications for a single position. They’re thrilled that they can wring salary concessions out of their employees …
Personal Branding Video | Gary Vaynerchuk
I love this video clip where Gary Vaynerchuk shares how you can crush it through building your personal brand and equity in yourself. It was filmed in November of 2008, but it’s still as relevant as ever — it’s a must watch video if you want to gain some insight on how to get ahead …
Ask the Readers: Surgery to Improve Your Job Search Odds?
How far some people will go to get hired.
Cosmetic and plastic surgery entered the mainstream years ago, but outside the adult and many modeling industries, it’s still rare to hear about people getting “enhanced” specifically for the purpose of finding a job or finding a better job.
Not anymore.
My Twitter friend @shim34 sent …
Blue Collar Personal Branding
Recently, I’ve heard chatter that promoting yourself online and building your personal brand is something only for high profile positions. Or, it’s for jobs and careers that are in marketing, PR or media relations. Honestly, I think this is true in mainstream.
Some high profile personal brands include:
CEO’s – Tony Hirsch, Richard Branson Marketers…Setting Up for Successful Follow-up
The follow up process is one of the areas of networking that still seems to confuse some people. Most realize that meeting someone at a networking event for five minutes isn’t enough to build a relationship, and that follow up is critical.
The fortune is in the follow-upBut while they may have good intentions …