My Personal Branding Story Part 2 – Discovering Your Brand
This is the second of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
Sometimes all it takes is a small and seemingly inconsequential event to make a major impact that springs you into action. In my first …
Making the Brand
The personal branding wave is continuing to evolve and develop. Of course, the emergence and popularity of the social web has accelerated the process. Today’s job seeker, as well as those interested in progressing within a company and/or industry, have embraced the process as welcome and necessary.
Many of you are working hard to identify …
Issue 9 of Personal Branding Magazine With the Real Deal Evander Holyfield!
Personal Branding Magazine Volume 3, Issue 1 is focused on helping you build a personal brand that owns a specific niche. With a very saturated market landscape, the only way to become known is to become both distinct and …
Personal Branding Interview: Michael Berland
Today, I spoke to Michael J. Berland, who is an internationally recognized strategic adviser and communications consultant, as well as the author of What Makes You Tick? How Successful People Do It — And What You Can Learn from Them. For his book, he interviewed people such as Heidi Klum, NBC’s Brian Williams, Christie Hefner …
When Does Personal Branding Become Shameless Self Promotion?
I recently wrote a post on the Viralogy Blog focusing on how non-celebrities are using Facebook Fan pages as a way to reach out and stay connected to their community. Lets face it, not everyone uses Twitter, and Facebook provides another great platform to build a fan base and promote your great content.
I personally …
Personal Branding Interview: Liz Lynch
Today, I spoke to Liz Lynch, who contributes to the Personal Branding Blog every Thursday. She is a networking strategist, speaker, author of Smart Networking: Attract a Following in Person and Online, and founder of the Center for Networking Excellence. Liz shares her thoughts on why you need to create your own personal brand to …
Personal Branding Interview: Robert Scoble
Today, I spoke to Robert Scoble, who is an author, tech evangelist, blogger and fully employed worker. Wearing many hats, Robert has some great advice and insights to share in this interview. He talks about his career, his favorite interview, the future of branding, blogging and more.
You’ve changed companies many times in the past…Why LinkedIn Recommendations Really Are Valuable
In a blog post titled “Requested Recommendations on Social Networks: Why I Won’t Do It“, Jeremiah Owyang weighs in against recommendations on LinkedIn. Although what he says has a lot of merit, ultimately this is an example of throwing out the baby with the bathwater.
In his article, Jeremiah sums up by saying:
I Won’t …
My Personal Branding Journey Part 1: The Personal Branding Kiss of Death
This is the first of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
I recently had dinner with a good friend of mine and received what I can only label as The Personal Branding Kiss of Death. …
Networking at Conferences – Part 2
Though numbers may be down this year due to the economy, according to Meetings & Conventions magazine, more than 27 million people attend conferences, trade shows, and conventions each year. And the main reason they go is to network.
It’s no surprise then that in their brochures and on their websites, conference organizers take great …