The Authentic Brand
I had an opportunity to spend a few days at the National Speakers Association meeting just recently and it was quite the event. From what I heard, there were approximately 1200+ speakers, trainers and coaches in attendance for the four-day event. I had no idea upon arriving what to expect but it was quite an …
Steadfast Priorities Increase Results
Have you ever noticed that some people are very negative-minded about what life and business has to offer, while some attempt to always please others, and a third group always seem to know what they want, go for it and are able to get it all done? In my opinion, when you are in business, …
3 Ways Leonardo DiCaprio Has Perfected His Personal Brand
You might think it’s easy for Hollywood-types to have a distinct personal brand. After all, they’re constantly in the spotlight for their careers, personal life and beliefs. They don’t even need to worry about perfecting their brand—or do they?
As you probably realize, your personal brand can come crashing down just as fast as it …
Sharing for Profit
Peter Shankman of HARO (Help a Reporter Out), has an interest in SnapGoods, where you can sign up to rent out your rarely used electronics. Robin Chase of ZipCar is profiled in Inc. this month because she founded BuzzCar, a service that allows French people to rent their cars to neighbors.
In Santa Monica, Writers …
12 Survival Principles For Career and Business Success
“These are times that try men’s soul’s. Tyranny, like hell, is not easily conquered; yet we have this consolation with us, that the harder the conflict, the more glorious the triumph. What we obtain too cheap, we esteem too lightly: it is dearness only that gives everything its value.” – Thomas Paine, from The Crisis …
Incorporating Time Tested Tactics Into a New Age Game
When thinking of ways to positively position yourself long-term at a company, agency, or firm, it’s overwhelmingly obvious that you need to think outside the box when going about your duties. Supervisors certainly like to see fresh ideas and a streak of independence in their workers. The only thing they like to see more is …
What Do Flint McGlaughlin and Coco Chanel Have in Common?
Flint McGlaughlin is the Managing Director and CEO of MECLABS, an organization that conducts content and optimization experiments to improve the performance of sales and marketing programs.
Coco Chanel, a pioneering French fashion designer, is considered one of the world’s most elegant women.
So how can the two possibly be compared? Certainly, Flint is very …
Deepen a Relationship With the Stroke of a Pen
The last hand-written note I ever received made such a deep impression on me that I kept it. It made such a deep impression because it was 2008, and I was caught up in the heady days of email, Twitter, and texting.
The power of the “handwritten”So imagine my surprise and thrill when I …
Powerfully Branding Yourself to Lose the Job Interview
In last week’s blog we examined how you can win at the face-to-face interview by effectively employing the “leading the witness” method/approach. This week we’ll take a look at how you can just as quickly and just as easily lose the interview if you unwittingly brand yourself as a “run-of-the mill,” “me-too” candidate.
To position …
Silence
Is it always golden?
The other day I traveled across the country and something rather unusual took place I thought at the time. For some odd reason, I did not speak to a single person the entire trip. This includes from when I parked my vehicle at the airport until I arrived at my destination. …