Simple One-Sheet Sells More Books & Builds Brands
All authors need one-sheets, formatted single-page PDFs that can sell more books & contribute to building the author’s personal brand.
One of the best investments authors can make is to hire a graphic designer to create a one-sheet template, similar to the one at right. A one-sheet template establishes a format that you can use …
Teaching Others to Teach Others is the Biggest Reward
What is your wish and what do you have that others might wish for?
This past week, I have heard amazing stories of entrepreneurs who almost in their final hours said, “What the heck, I’m going to do what I always wanted.” And they “went for it” in a big way.
Help other people get…What Do Your Online Photos Say About Your Brand?
The photos you choose to represent your online brand are important. After all, your profile picture across various networking websites is often the first impression others get of you!
Whether you’re on the job search or looking to grow in your career, it’s vital that your online photos reflect the brand you’re building or maintaining. …
The Power of No
In the current debate on whether to raise the U.S. debt ceiling, you are seeing a perfect example of the power of NO, and how that one word defines the personal brands of people who use it to mean, “No. Absolutely not. Not now. Not ever. Uh-uh.”
Al Dunlap – a famous corporate takeover king …
Building Your Tribe and Community
“You make a stand with your brand, when you put your stake in the space and build out your tribe and community”
Building tribes and communities is really as old as man himself. People have gathered together for camaraderie, commonality and shared lifestyle for as long as history documents.
Fitting our lifestyle bestFrom tribes …
Personal Branding Magazine Issue 17 With Brooke Burke!
Volume 5, Issue 1 is focused on how to use your established brand to unlock new opportunities and beat your competition. Brooke Burke, featured in our cover story, is a great example of someone who’s successfully leveraged …
One Resume Change That Will Significantly Increase Your Results
Remember the days of black and white TV? What about when couples read the newspaper over their morning coffee rather than flipping the virtual pages of the WSJ app on their iPads? Those days have passed, at least for most of us (my mom still watches black and white TV) and so has the resume …
What if You Invested $20,000 in Your Personal Brand?
As an angel investor and an entrepreneur, there’s always a nice steady stream of money out of my pocket going into new ventures. Lately, I’ve been feeling more reluctant when it comes down to writing the checks.
Why? This thought keeps creeping into my head:
“Instead of spending $20,000 on this new idea, what would …
Twitter and Facebook: Some New Stats, Tricks and Tips
Twitter adoption has continued to increase at a steady pace, and Facebook is quickly becoming a key marketing tool. Here are some new Twitter stats (Pew Research), and some Facebook (All Facebook/Vendorshop) tricks and tips:
Twitter:
In 7 months, overall Twitter adoption has increased by 5%. Twitter usage amongst all online adults had leapt to…Twitter Tips for Positive Word of Mouth
Word of mouth marketing is gaining in popularity as the “oldest form of advertising” reaches warp speed online and other people’s opinion and feedback before trying out a product or service are readily sought. People are getting smarter – they don’t easily get led by advertising and marketing claims that a company makes. More and …