5 Steps to an Engaging Personal Brand
Personal branding is more than just a way to market yourself as a talented candidate — it’s also a valuable tool for connecting with people within your industry.
Instead of creating a personal brand only to advertise your name, build a brand to network with successful people in your industry. Your network is one of …
Eliminate the Negative in Your Personal Brand
Most people dwell on what’s wrong. It’s just a human tendency to discount the positives and accentuate the negatives, whether you’re discussing your childhood, your high school experience or the last job interview (where they failed to see your greatness).
The craziest negativity in personal branding is when you speak about yourself and your experiences. …
Three Tips for Handling a Social Media Brand Crisis
One of the most amazing benefits of leveraging social media is the ability to gain momentum behind a concept or brand. The corresponding negative is damaging publicity and untrue information can also spread quickly and gain traction.
Most professionals are wholly unaware of how to handle a social media crisis for their personal brand or …
Differentiation is Easy, Once You Set Your Own Standard
When Dan Schawbel initially invited me to be a contributor on PersonalBranding.com I was honored but also confused about how a leadership and workplace communication expert could add value here. So, before accepting I took time to assess how I wanted to position my contributions.
I realized that personal branding comes down to how and …
Imposter Syndrome
The other day I was speaking with a colleague about Impostor Syndrome. In short, Impostor Syndrome is a psychological phenomenal where individuals cannot internalize their accomplishments. We shared stories of clients who were very successful but lacked confidence in their abilities to be successful. The clients could not credit their success to their talents and/or …
Personal Branding Weekly – 8 July 2013
Happy Canada and Independence Day to our readers in Canada and the United States!
During the weekend, more of the people I’m connected with on social networks seem to take to share memes, funny quotes, quirky status updates and videos of that vary from interesting to strange.
Many brands observe the massive sharing of these …
Key Salary Negotiation Tips
Salary negotiation is a tricky thing. Pushing to see what you can get is human nature, but an inexpert maneuver on your end could potentially sour your employment relationship before it’s even begun.
Here are four tried-and-true tactics to help you get closer to the salary you want without touching any employer sore spots:
1.…Paying it Forward to Establish Your Personal Brand
Have you considered what paying it forward will do for your personal brand?
According to Wikipedia: “Pay it forward is asking the beneficiary of a good deed to repay it to others instead of to the original benefactor”.
In my career, I’ve had plenty of people take an interest in, and help, me. So for …
Three Ways to Create Luck
Dave didn’t really want to go to the networking meeting. It was the fifth one this month, and he was getting tired of the bad coffee and the too-soft bagels. But he had promised Shannon after bumping into her at the store. She invited him, saying it was some exciting new group, and he would …
Tips for Quarterlife Entreprenuers
Becoming an entrepreneur is not for the faint of heart. It takes incredible courage and commitment – and there are absolutely no guarantees other than you will probably work harder than you ever have. Starting a business is challenging at any age, but can be especially challenging in your twenties and early thirties when you …