Webinars, Conference Calls and Your Brand
Communication in modern times has never been this convenient, thanks to the advancement of technology. Among the various means that have made life “easier,” webinars is one of them. A mash-up of the words “web” and “seminar,” webinar is an important marketing tool for every business. Conducting or joining one is a great opportunity to …
Four Strategies for Your Job Search Networking
Various studies have found that 45% to 70% of job seekers got their jobs through networking. More recently, a survey by Lou Adler discovered that 60% of the job seekers he surveyed found their jobs through networking. In a recent article titled Hire Economics: Why Applying to Jobs Is a Waste of Time, Mr. Adler …
Is Age Discrimination an Issue in Job Search?
Many of my clients are concerned that their older age may be a deterrent to their ability to compete for jobs in the current economic climate. Their concerns are valid.
While age discrimination is illegal, we all know it exists. So, what can a job candidate do about it? Answers can fall into three relevant …
Moving to an Inspired Business Model
“We are all students and we are all teachers”
We hear so much about greed today but what the media isn’t focusing on so much and should are the sprinkling of businesses that are doing good in their communities. Below are three stories of businesses that changed their model to incorporate community support. The prize …
6 Signs Your Ego Has Taken Over Your Brand
While your personal brand is essential to being a marketable job seeker, there’s a fine line of creating a name for yourself and becoming too self-promotional.
When promoting your brand on different social media platforms, it’s tempting to want to share content only about your life and career. Although it’s important to promote what you’re …
How Do You Increase Your Personal Brand Value?
The value of the companies in the top one hundred big corporate brands are up as much 129% in value (Apple) and down as much as 16% (Nokia), according to Interbrands’ research. If you looked at these conveniently competing companies, you might say it has to do with innovation. Samsung is up 40%, so that …
Personal Branding Interview: Mike Zammuto, Brand.com President
[This post is proudly sponsored by Brand.com]
I recently interviewed Michael Zammuto, who is the President & Chief Operating Officer of Brand.com. Mike is a dynamic, multi-award winning online and technology executive with a history that spans multiple successful startups, large technology firms, a top 40 web site and a leadership role with Microsoft. Mike’s …
Personal Brand – Internal Controls
In a recent workshop, collegiate student-athletes were learning about the concept of one’s “Personal Brand”. This is not to suggest people should view themselves as a product like TIDE or a service such as the one provided by UPS, nor should they begin to refer to themselves in the third person. During the session, the …
Personal Branding Weekly – 1 July 2013
This week kicks-off summer vacation season for so many. We see that here at the Personal Branding Blog with many of the authors taking a hiatus during the summer. Thankfully, we have many so willing to contribute their time and talent to share their insights in a weekly blog post.
This week we also focus …
10 Ways to Get Your Co-workers to Like You More
Forming stronger relationships with co-workers can not only make work more enjoyable, it can lead to significant forward strides in one’s success. Conversely, the inability to gain the acceptance of other workers can damage one’s ability to execute on daily tasks.
It is very rare that anyone can reach their goals without others in the …