Reacting, Responding and the Power to Know the Difference
Earlier this summer I decided to re-visit some books I read years ago about the revolutionary era, and the Founding Fathers that led the charge for independence in the United States.
I believe they were extraordinary men (and some women) during an extraordinary time in world history that continues to offer us many lessons we …
Personal Branding Weekly – More Effective than Efficient
At a Constant Contact regional meeting I attended this week, I met Vickie Evans, Red Cape Company Founder, Microsoft Productivity Instructor/Presenter & Bestselling Author. She did a super training on “Grownups in a Learning Environment” that was peppered with many helpful productivity tips that I had to start streamlining immediately. She did a stellar job …
When Done Is Better Than Perfect
There are some times when you have to accept that you will be unable to do your best work. I know this sounds awful, but it isn’t, it’s a matter of prioritization. You cannot be successful and be perfect. You have to sometimes accept that good and done are better than reaching for perfection and …
Write a Book to Establish Your Personal Brand
Have you ever considered publishing a book? When you publish a book it provides customers and others a tangible example of your work, which can establish your personal brand.
I know, I know…you are saying:
Come on, write a book? Really? Who would publish a book I wrote? You would!
In my last post, I …
Does Your Customer Service Policy Support Your Brand Vision?
Before there was unlimited long distance, phone service carriers battled for customers by offering the lowest prices in long distance service. During that time, I was an MCI customer who spent a great deal of time on the phone. One day, I saw an MCI commercial that offered a lower per minute long distance pricing …
What Does Love Have To Do With Workplace Productivity?
I’ll never forget my first marketing class in graduate school. My professor asked the class for the definition of marketing and we all attempted to give astute answers. I recall confidently answering with one of the most well-known, conventional definitions for marketing described as the four P’s (product, price, promotion and place) and was quickly …
Information Overload? Find Your Answers Within
A professional woman and a mother of two was telling me that whenever she wanted to do something new she often got overwhelmed by so many advice that she lost her initial enthusiasm. She wanted to find the “best” way and for that she first needed to explore all possible information out …
Personal Branding Begins in the Waiting Room
Do you know when a job interview has begun? The first question right? Wrong. The elevator. Waiting in reception. The small stalk on the way to the interview room. That is when a job interview begins. The same can be said for a business meeting or a sales call.
In fact, you need to start …
Productivity is Overrated — Seek Helpfulness
Everything can likely be improved in some way, shape or form. However, does it need to be?
Does the world really need a faster way to make a pizza? Or clean the carpet? or cook your food?
I think the answer is Yes and No. The reality is that these are processes that have been …
Strong Tactics for Your Personal Brand
In this time and age where more and more businesses are integrating blogging in their marketing strategies, it becomes harder to stand out, given the hundreds, if not millions, of blog posts published on a daily basis.
You must have a blog that contains not only quality content, but also one that’s attractive, and has …