Personal Brand Promotion on Facebook
Facebook is a great platform to promote your personal brand. As a platform that was generally built as a place to interact with friends and make new ones, it is great ground to display your personal brand. Over the years, changes to Facebook have made it possible to increase your reach through advertising and marketing …
How To Convince Others That You’re An Innovator
Innovation has been a buzz word for a while now – and it’s one of those hurdles you must surmount if you’re looking for a job. Employers want creative employees. Investors want to put their money behind creative people.
The National Association of Colleges and Employers found that employers overwhelmingly look for problem solving skills …
Seven Reasons Recruiters Are Hurting Your Career
My first two posts in this series were Seven Reasons Your Resume Is Hurting Your Career and Seven Reasons Your Employer Is Hurting Your Career. This time, let’s examine ways recruiters may be hurting your career and things you can do to avoid such situations.
Often I meet job seekers who say they are “looking …
Influence of the Introduction
For the past four years I have had the privilege of working with a bunch of financial services firms in the northeast in a collaborative training and development program. In creating and delivering content, I would always make sure that just about each day we had a special guest speaker come in to talk to …
Considerations Before Accepting That Coveted New Job
The job market seems much better lately, and more and more offers are being extended to applicants. Some move into the new positions from other jobs, and others from being in transition. In both cases, those job seekers miss out if they don’t take a holistic approach to specific evaluation of the new opportunity.
Often, …
Building an Artistic Career: An Interview with Tim Livingston
I recently sat down with Tim Livingston, an LA native who just produced his first theater production in New York City’s Off-Broadway Kraine Theater. The 100 seat theater enjoyed a successful sold out three night run that grabbed the attention of industry personalities from talent agencies, to casting companies. “The Protaganist” follows the life of …
Build Relationships to Earn Sales
Would you rather purchase from a serious, black-and-white-type salesperson, or one who is easy to talk with and who might also become a good friend?
While that might sound like a dumb question, too many business and salespeople are afraid to go out of narrowly defined boundaries. They ignore references to personal events such as …
Personal Branding Weekly –Firm, Fair and Consistent
Special favors are always tough. They either erode your personal brand or put a finer point to it.
At the age of 21 years old, I became a manager leading a team of 50+ people with four mid-level managers who reported directly to me. I was gifted some sage advice from a senior manager who …
5 Things To Know Before Accepting A Job Offer
Whether you’re starting your career or looking to improve your present one, you need to start looking out for yourself. After all, if you’re not for yourself, who will look out for you? But on the other hand if you’re only out for yourself, what kind of person are you? The wisdom behind these questions …
How to Repair a Tarnished Brand
It takes years to build a reputable brand; one that people trust and talk about positively. Unfortunately, a brand image can be ruined in an instant. Just ask Paula Deen or Mike Jeffries, CEO of Abercrombie & Fitch, whose careless remarks sparked outrage and damaged their otherwise positive images. It’s Murphy’s Law that says things …