Can You Make the 10% Social Media Commitment
How many followers do you have on Social Media?
Would you be willing to make the commitment to meet 10% of them in person?
How about 20% or even 50% of them? Would you be willing to make the time, the effort and the commitment to go out and physically meet at least 10% of …
Personal Brand Rebrand or Evolution?
Why should a business get your services? Why should a company hire you? What makes you so special? Think of yourself as a product that you’re marketing to an audience – why should they buy you?
Though you may have defined your personal brand earlier on, having decided on the niche or industry you want …
Don’t Let Gotcha! Job Interview Questions Getcha!
A hiring manager for a Fortune 500 company has just posted a mid-level position she needs to fill. Soon, she can expect the job applications to start rolling in with a vengeance. Hundreds, and perhaps even thousands of them, depending upon the position! Her challenge at that point? To reduce, as quickly and as efficiently …
How Universities Are Failing Their Graduates, Part 3
Cigarette advertising was banned from radio and television in 1971. In addition, while not legislated, many television networks have made it a policy to eliminate advertising of alcoholic beverages… or restrict such advertising based upon the age of program viewership. Both of these actions were intended to eliminate negative influencing of impressionable audiences. With such …
5 Branding Lessons from The Sex Pistols
What does the group Sex Pistols and branding have in common?
You might be tempted to answer, nothing, but in fact, the Sex Pistols were revolutionary, not only in the music industry, but also in the way they utilized branding to improve their reach as rock stars.
The Sex Pistols were a punk rock band …
Embracing Limits Increases Productivity
The above title may sound a bit contradictory. However, the recognition of what your maximum capacity is will prevent you from over-committing to unanticipated requests. Given the goals we have set for ourselves, along with the must-do task list, the frequently arriving requests could well put one into overwhelm if not dealt with properly
Your …
5 Ways You Can Benefit from a Personal Branding Coach
Whenever you’re searching for jobs or networking with professionals, your personal brand plays a huge role in your career.
The reality is, it’s no longer an option to create a personal brand. If you want to land a job, launch a business, or connect with influential people in your industry, you need to have a …
Start Your Naughty List Now
How could it be coming on the end of the year? Where did this year go? Is that how you feel?
Are you looking back and thinking where did you go wrong?
Do you have a sense that this year could have been so much bigger for you?
If you are looking back with some …
Personal Branding Weekly – Text – How to Add Your Branding
Everything we say or do represents our brand. We make an impression on others when we communicate with them, whatever way we do that. When you post your contact details on your webpage or people find them on your social media site, they will try to reach you personally. Some customers would prefer to text …
Perfect Fit for the Position? Expect to Lose!
I was a Perfect Fit for the Position!
I have heard it over and over about how you are a perfect fit for the position.
I hate to tell you that, if you are really a perfect fit for the position, you will almost always lose!
WHAT???
Let’s start at the beginning of the hiring …