My Personal Branding Journey Part 9: Maintaining Your Brand
This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. …
My Personal Branding Journey Part 8: Communicate Your Brand with Good Blogger Relations & Twitter
This is the eighth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In writing this series of posts, I’ve been trying to strike a balance between discussing why I began this personal branding journey while at …
Bright Shiny Objects and Babies Like Me
I have a baby brain, even now after all these grown-up years.
A baby’s brain is exceptionally plastic, “captivated by the most unexpected events” and keen on seeing probabilities, while not terrifically impressed by certainties, per Alison Gopnik in Sunday’s New York Times.
Sounds like an entrepreneur’s brain, at least during the start up phase …
You’re Known for Your Mark of Highest Visibility
I’ve been thinking a lot about visibility and branding and have come to the conclusion that your mark of highest visibility is what you will be known for. For instance, if you star in a blockbuster movie, or you’re latest album went platinum or you’re the CEO of a major company, or your blog becomes …
When the Boss Invades Facebook
Don’t panic. It’s just a little invite from your boss. But seriously, what would you do if your boss were to find you in Facebook and sent a request to be your friend? Now, your boss will see your photos in the last …
How to Find Executives with “Juice” On Twitter
Dan Schawbel recently wrote an absolute must read blog post entitled: Branding by Association is the Single Most Powerful Idea in Personal Branding. He explores, in depth, the idea of “branding by association”, a concept that can propel you towards your goals faster and create more opportunities along the way.
I have used the “branding …
How to Deal with a Needy Client
If you’re an agency or a consultant, then you’ve faced a needy client one time or another. You know who I’m talking about:
They call you multiple times a week to get updated on what’s going on with the project They frantically feel like the world is ending because they haven’t seen results since last…Branding by Association is the Single Most Powerful Idea in Personal Branding
When Katie Konrath, our Sunday Personal Branding blogger, wrote about being connected to important people can build your brand, I smiled. Possibly without knowing, she had touched on what I believe as the single most powerful and effective way to become more successful. I actually wanted to write a post about this a long time …
If You Build It, They Will Come
If you haven’t created your personal brand or it’s not what you want it to be this post will give you some inspiration to get started.
Ready, set, goUnfortunately, many people spend too much time thinking about building their personal brand instead of getting started immediately in the building process. This wastes time and …
5 Ways to Destroy Your Personal Brand
Building a strong personal brand also means avoiding the mistakes that can ruin a personal brand. Here are 5 kinds of mistakes that could cost your personal brand dearly.
Personal branding mistakes I hope you never make1) Lying on your resume
You’ve heard it before and I’ll say it again. Whether to embellish your …