Category: Personal Branding

Personal Branding

The Job Interview—Morphed into Something Else

Not too long ago, much-respected blogger Tim Tyrell-Smith of Tim’s Strategy conducted a survey, clearly finding that interviewers’ number one concern is “fit with the company’s culture.” From other articles on that subject, too, it seems as if the old-fashioned “Tell me about yourself” and “What are your key accomplishments?” questions—even when answered well—are apparently …

Personal Branding

An Interview With Sports Documentary Producers Eric Newland and George Dalton

I recently had the pleasure to sit down with Eric Newland and George Dalton who are in the process of producing a documentary about America’s Negro League Baseball. Their passion of baseball and history will be ever present throughout their film, The Parallel Game, exploring American history’s greatest past time. They went on to discuss …

Book ReviewsentrepreneurshipMarketingPersonal Branding

Captivating Captivology: An Interview with Ben Parr

From the mind of writer Ben Parr comes his first work, Captivology: The Science of Capturing People’s Attention, a scientific and psychological approach to how attention is captured. In It, Parr addresses the role technology has played in severely lowering our attention spans due to the 24/7 access to unlimited entertainment it provides. Because of …