Personal Branding Interview: Bob Garfield
Today, I spoke to Bob Garfield, who is a columnist for AdAge and the author of his latest book The Chaos Scenario. In this interview, Bob talks about his new book, his opinion on the impact of social technologies on media, where radio and TV will end up, and his future media outlook.
What is…Personal Branding Interview: Chris Anderson
Today, I spoke to Chris Anderson, who is the editor-in-chief of Wired Magazine, as well as the New York Times bestselling author of both The Long Tail and Free: The Past and Future of a Radical Price. In this interview, Chris explains (possibly for the first time) the impact of the free economy on branding, …
Personal Branding Interview: Tory Johnson
Today, I spoke to Tory Johnson, who is the Workplace Contributor on ABC’s Good Morning America and has just released her latest book called Fired to Hired. In this interview, Tory explains the steps you’ll need to take to survive a layoff and come out ten times stronger. She’ll tell you the mistakes people make …
Personal Branding Interview: Pat Kiernan
Today, I spoke to Pat Kiernan, who is a New York City news anchor, appearing as the morning anchor of NY1 since 1997 and has become widely known in the City for his “In the Papers” feature. In this interview, Pat talks to us about his own career path, how to make good headline, telling …
Personal Branding Interview: Michael Berland
Today, I spoke to Michael J. Berland, who is an internationally recognized strategic adviser and communications consultant, as well as the author of What Makes You Tick? How Successful People Do It — And What You Can Learn from Them. For his book, he interviewed people such as Heidi Klum, NBC’s Brian Williams, Christie Hefner …
When Does Personal Branding Become Shameless Self Promotion?
I recently wrote a post on the Viralogy Blog focusing on how non-celebrities are using Facebook Fan pages as a way to reach out and stay connected to their community. Lets face it, not everyone uses Twitter, and Facebook provides another great platform to build a fan base and promote your great content.
I personally …
Personal Branding Interview: Liz Lynch
Today, I spoke to Liz Lynch, who contributes to the Personal Branding Blog every Thursday. She is a networking strategist, speaker, author of Smart Networking: Attract a Following in Person and Online, and founder of the Center for Networking Excellence. Liz shares her thoughts on why you need to create your own personal brand to …
Personal Branding Interview: Robert Scoble
Today, I spoke to Robert Scoble, who is an author, tech evangelist, blogger and fully employed worker. Wearing many hats, Robert has some great advice and insights to share in this interview. He talks about his career, his favorite interview, the future of branding, blogging and more.
You’ve changed companies many times in the past…Personal Branding Interview: Maggie Mistal
Today, I spoke to Maggie Mistal, who is a career coach, radio host, TV contributor and blogger. Maggie is Martha Stewart Living Radio’s Career Coach on SIRIUS and XM Satellite Radio. In this interview, Maggie talks about career coaching, from the qualifications you need, to what makes a successful career coach, how to keep your …
Personal Branding Interview: Larry Weber
Today, I spoke to Larry Weber, who is the chairman of the Digital Influence Group and the author of the new book Sticks & Stones: How Digital Business Reputations Are Created Over Time…And Lost in a Click. In this interview, Larry goes over why brand management is harder to control now, what reputation management tools …