Category: People

PeoplePersonal BrandingSuccess Story

Personal Branding Heroes (i): Jean-Claude Van Damme

Many men and women have successfully built strong and durable personal brands that have catapulted them to success: but few have done so with more gritty determination and ‘fighting’ (forgive the pun) so many internal and external demons as the popular Belgium-born action movie star Jean-Claude Van Varenberg, better known by his artistic name of …

entrepreneurshipInterviewPeoplePersonal BrandingSuccess StorySuccess Strategies

Personal Branding Interview: Adam Gilbert

I recently spoke to Adam Gilbert, who is a nationally recognized health, fitness and motivational expert and trainer. He is the Founder and Chief Body Tutor of MyBodyTutor, a company he created to help people stop making excuses when it comes to health and fitness, by providing daily and personal accountability like no other company …

PeoplePersonal BrandingReputation Management

What’s Wrong with Romney’s Personal Brand?

On NBC’s “Meet the Press,” The New York Times’ David Brooks shared a historical perspective that puts Mitt Romney in a unique position. The candidate’s unfavorable ratings are 50%, causing Brooks to pronounce Romney: “the least popular candidate in history.”

David Gregory, host of the show, attempted to define Romney’s personal brand:

“Personally, I think …