Category: Marketing & Personal Branding

Professional visibility now extends far beyond titles or resumes.

Here we help you express your expertise clearly, position your work with intention, and build recognition through consistent contribution.

 

The goal is a personal brand that reflects real value and strengthens over time.

Office Design
Brand Identity & Self-DiscoveryCorporate BrandingEmployer BrandingRelationship Networking

Office Rules that Drive Employees Away

Every company has its own rules but unfortunately, some of them cross the line. Let’s look at some ridiculous company rules below which will make you appreciate your own employer.

Internet Restrictions: Companies do not want their employees to kill time on social media or on video sites. However, sometimes using social media or watching …

Social Media Branding to attract new clients
Marketing & Personal BrandingMedia Branding

Branding on Social Media Made Easy: 15 Fail-Proof Strategies

What is one no-fail technique you use to personalize your brand voice on social media?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of …

Holiday ecommerce
Career DevelopmentMarketing & Personal Branding

Using the Holiday Season to Bolster Mobile Ecommerce

Holidays can be a trying time for any company. While some companies see increased profitability and patronage during this time of year, other businesses struggle with marketing, consumer interest and increasing labor costs. However, many of these issues can be eliminated by adapting your ecommerce platform to the mobile-centric nature of today’s online shoppers.

Start …

Marketing Types
Brand MysteryMarketing & Personal BrandingMedia Branding

11 Differences Between Branding and Marketing You Need to Understand

What’s one difference between branding and marketing that people often misunderstand?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …

brand matchupMarketing & Personal Branding

13 Ways to Researching Your Competing Brands

What is one tip for doing research into brands that may be similar to yours and therefore potential competitors?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program …

team branding
brand matchupBrand MysteryMarketing & Personal Branding

10 Factors That Determine a Great Hire’s Personal Brand

What do you look for when evaluating potential employees’ personal brands?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …

Social Media Network SEO
Marketing & Personal Branding

9 Signs Your Brand’s Communication Is Suffocating Its Audience

What’s one sign you are over-communicating when it comes to your brand?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and …