A Cup of Coffee to “Better”
Today’s buyers are smarter.
They’re savvy and sophisticated and – without even thinking – they ignore the noise coming from a sea of mediocre content. Their ears perk up only when they’re presented with a message worthy enough of their attention.
And right now, there’s a lot of noise and very little that’s worthy of …
Can You Relate to Anyone?
I remember an HR professional telling me years ago that they tended to hire for hard technical skills and ended up firing for a lack of soft skills. He wanted to figure out ways to close this gap. This manager was ahead of his time. Back then he saw the need that Dan Schawbel refers …
Scheduling and Rescheduling: Pointers to Build Relationships
Hectic is the only way to describe everyone’s schedule today. Those still working are doing the job of at least 3-4 people, which affects interview and sales appointments. Entrepreneurs are trying to stay above water. So many have over-extended themselves. Consequently, rescheduling has become a necessity more than ever.
However, some people choose to ignore …
Personal Branding Interview: Timothy Ferriss
Today, I spoke to Timothy Ferriss, who is the author of the #1 New York Times bestseller, The 4-Hour Workweek, which has been published in 35 languages. His latest bestseller is called The 4-Hour Body. In this interview, Tim talks about the connection between health and career success, how to build a healthier body, and …
Where Have All the Elves Gone?
I had plenty of “they should get coal in their Christmas stockings,” thoughts when it comes to customer no-service at Macys, Bloomingdales, Mercedes Benz, and the City of Beverly Hills with its pothole on Sunset, as I was attempting to finish my holiday shopping on Sunday. I started out with a reasonable budget of money, …
Senator Scott Brown’s Brand Lessons
You’ve heard about Senator Scott Brown from Massachusetts by now. He’s the Republican (yes, you read that correctly) who made international headlines by winning Senator Ted Kennedy’s Senate seat (not a Republican) in the bluest state in the country and upsetting the Democratic majority in the U.S. Senate…no mean feat.
How did he do it? …
Shake Up a Job Search Success Cocktail This Holiday
Many times I write as I’m sitting at my desk looking out at the city (Chicago) streets below filled with traffic, people, and energy. Today’s blog is different; I’m writing it from one of my favorite spots, Starbucks. I love writing here because, other than fresh coffee, it provides a continuous flow of energy, which …
Simplifying Personal Branding for Job Seekers
Terror, anxiety, stress, depression, overwhelm, and a sense of hopelessness permeates the entire process of securing employment. Have you ever considered that job seekers need to master more skills than a CEO of a Fortune 500 company? While CEO’s hire and surround themselves with qualified experts in diverse disciplines, job seekers must master most disciplines …
10 Essential Career Success Strategies
Over the course of your lifetime you may spend 80,000 hours at work. Are you getting what you want from work? Are you excelling at your career? Here are 10 strategies to help you become more engaged and successful at work.
1. Ask yourself for directions
Career success, although different for everyone, occurs when your …
Personal Branding and Intrapreneurship: A Match Made in Heaven?
Have you ever thought of being an intrapreneur? And no, I don’t mean entrepreneur – but they’re close.
While an entrepreneur ventures out on their own to pursue an idea, an intrapreneur does this within the organization where they already work. It could be creating a new product, coming up with an innovative idea, or …