Category: guest post

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Several Academic Degrees in One Personal Brand

If you have a resume with a long Education section which lists several degrees in different academic fields, and you want to know how to place them in the context of your overall personal brand while you look for a job, then maybe this blog post is for you.

What if you, say, studied marine …

Brand Yourself AsCareer Developmentgen-yguest postPersonal BrandingReputation ManagementSuccess Strategies

My Personal Branding Journey Part 10 – Reflecting Back and Moving Forward

This is the last post in our series where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

It’s been an amazing month sharing my personal branding journey with all of you. I have received great feedback, engaged in some interesting …

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The “Music-Resume” Approach to Personal Branding

The problem

In mid-July, I was being smothered by the metaphorical unemployment mosh-pit at this summer’s hottest event for recent graduates: The Post-College Job Search. It’s a chaotic cluster of potential employees scrambling atop one another in hopes of landing a career launching entry-level position. It’s claustrophobic. There’s pandemonium. You might get stepped on if …

Brand Yourself AsCareer Developmentgen-yguest postJob SearchMe 2.0Personal BrandingPositioningReputation ManagementSEOSocial MediaSuccess Strategies

My Personal Branding Journey Part 9: Maintaining Your Brand

This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. …

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My Personal Branding Journey Part 7: Strategies for Creating an Online Presence

This is the seventh of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

Whenever I get a notification that someone is following me on Twitter, I visit their profile and take a look at their website. If …

Brand MysteryBrand Yourself AsCareer Developmentgen-yguest postMe 2.0Personal BrandingPositioningSuccess Story

My Personal Branding Story Part 5: Becoming a Renaissance Worker

This is the fifth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

In my last post, I introduced the concept of a Renaissance Worker and how I came to see this term as a way to …

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How to Avoid the 11 Biggest Mistakes of First-Time Authors

Writing, books, and personal branding go hand in hand. When you know how to write, and you use that power to write and promote a book, you can change your life, especially as a first-time author.

Writing and promoting a book opens windows of opportunity–opportunities that would never otherwise show up. As a published author, …

Brand Yourself AsCareer Developmententrepreneurshipgen-yguest postMe 2.0Personal BrandingSuccess Strategies

My Personal Branding Story Part 4: I am a Renaissance Worker

This is the fourth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

Over 500 years ago, a new vision of human beings began to emerge during the Renaissance period that “considered man empowered, limitless in his …