Category: eBrand

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Darren Rowse Interview: Brand Yourself Like a ProBlogger

Darren Rowse is the guy behind ProBlogger.net, which has become one of the leading places on the web for information about making money from blogs. He is a full-time blogger himself, making a six-figure income from blogging now since 2005. In addition to his blogging at ProBlogger, Darren also edits the popular Digital Photography School …

Career DevelopmenteBrandFuturesPersonal BrandingPodcastsRecruitmentSocial MediaSuccess Strategies

The Future of Your Personal eBrand is a URL

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The future

I’m still holding onto my future prediction that instead of a resume, video resume, cover letter, portfolio, paper business card, and references document, your personal eBrand will exist as a single URL. You won’t be able to toss 10 different URL’s to hiring managers because they don’t …

Book ReviewseBrandInterviewPeoplePersonal BrandingReputation ManagementSocial Media

Reputation Management Tips From The Brand Known As Andy Beal

Recently, I spoke with Andy Beal about reputation management. In terms of the personal branding process, reputation management falls into the “maintain” bucket. First, you discover your brand (what you represent, are passionate about, etc), then you create a brand online, communicate it to your audience through personal PR and then maintain your reputation. Andy, …

eBrandguest postPeoplePersonal BrandingSuccess Strategies

College Student Clash: How to Find Balance When Building a Professional Yet Realistic Brand

Today’s guest post is by Rebecca Corliss, who is a young professional from Boston. She is a recent graduate of Boston University, beginning a new career in technology PR. She’s dabbled in violin, clarinet, guitar and piano– and even began her college career majoring in music before her switch to PR. Her new blog, “Music …

Career DevelopmenteBrandPersonal BrandingPositioningRecruitmentSocial Media

The Theory of eBrand Attraction

[youtube=http://www.youtube.com/watch?v=XneyHqP4AEY]

Out of everything I’ve learning on my personal branding journey, the Theory of eBrand Attraction is one of the most significant. I say this because the whole idea of eBranding is to expose exactly who you are, in a very authentic way, to the world. When this occurs, there are those that are attracted …