Becoming a LinkedIn Groupie
Most professionals and executives know that LinkedIn can be a powerful career tool. But, like a hammer, it does you no good if you don’t pick it up and use it. Leading up to a talk I will be giving on LinkedIn as a Career Advancement Tool later this month at Kennesaw State University, I …
Side-Hustling: Chantel Waterbury, CEO of Chloe + Isabel
I recently had a chance to catch up with Chantel Waterbury, founder and CEO of Chloe + Isabel, an exciting jewelry company that employs merchandisers to build their brand. It is very popular with Millennials, and each merchandiser is essentially an entrepreneur “side-hustling” to bring in extra income, which makes Chantel an excellent addition to …
Advance Business Using One Secret Strategy
Do you sometimes get frustrated with offers expressed as seemingly helping you but in reality do not value your time and experience? Put in this situation, most people will either give away their services far below their worth or will walk away without trying to find a solution to the problem.
The secret strategy is …
Cross-Serving for Additional Revenue
It’s always hard to kiss the girl, the first time. After that, it’s pretty easy. All business owners are looking for ways to increase revenue.
More often than not, they exert effort in trying to expand their client or customer based. It is the business owner’s default, more revenue needs to come from more customers. …
How to Improve Your Career in Your Free Time
How do you get ahead in the workplace?
Some people over-deliver on projects they are assigned, hoping to be recognized with increased pay or a promotion. Others look for inefficiencies in the company that can serve as new leadership opportunities. Still, some employees favor becoming a voice of the brand, writing external-facing articles and speaking …
Go for the CEO Job!
Every organization needs a leader. Motorcycle gangs have (official and unofficial) designated leaders, as do Red Cross workers. Children on school playgrounds follow the leader, just as dogs in a pack. Regardless of your calling, someone is going to lead the charge; no group can do without. It might as well be you.
In business, …
Personal Branding Weekly – Happy Birthday Edition
Yesterday, I celebrated my birthday. I enjoyed the time with family and friends. And, also used the moment to reflect on what worked last year and what I’m looking forward to in the coming year.
Along with all the usual Groundhog Day happenings, the excitement of Super Bowl was a new twist for the day …
How to Sell Yourself on an Interview
Many candidates get into trouble when they attempt to “sell” themselves in an interview. Often, they end up coming across as overly eager and desperate, thus turning the hiring manager off to the prospect of recruiting them.
In order to prevent this from happening and truly make a great impression, it’s important to touch upon …
Entrepreneurs – You Get What You Give
BRANDido and friend, Merlin U. Ward is someone who walks his talk consistently giving in ways that are valuable to the recipient. As an entrepreneur, your personal brand and business brand (which is really founded on your personal brand), he shared some valuable points.
You Get What You Give is a book every brand manager …
LinkedIn: Five Tips for Developing Your Strategy
In my post last week we examined the concepts of LinkedIn visibility, credibility, and connect-ability. Much of the discussion centered around developing an effective profile that is more searchable (visibility) and that presents you as an authentic professional. Included were a few ideas for improving in these areas.
But, where do you go beyond this? …