Personal Branding Weekly – 22 April 2013
I’m happy that Dan Schawbel, Publisher of this blog, was finally able to get back into his apartment in Boston. I’m even more thrilled that he and his colleagues were not hurt during the tragic events in Boston. From Boston, where Dan is based, to Texas, where I am based, the tragedies were our focus …
5 Ways To Pump Up Your Career Muscle
Your career is organic. It is a living, virtually breathing organism that needs to be nourished and exercised. Without attentive, continual care, you cannot expect your career heartbeat to remain vibrant and strong.
To prevent career malnourishment, consider applying these five activities to your daily routine:
1. Stop Weighing Down Conversations. Too many people, especially …
Want to Relocate? Six Tips for Getting Noticed
If you’re looking for a position in a different geographic area than where you live, it can be difficult to get your resume noticed. Naturally, employers prefer to hire local – it costs less and it’s easier to coordinate interviews.There are ways for you to increase your chances of getting that job across the country. …
Personal Branding for Training Professionals
How do you promote yourself and share your knowledge and expertise without giving too much away? How do you make your potential clients understand how to do what you do, without giving them all the knowledge they need to do it without you.
You don’t. Share everything. Share it all.
For some people, this is …
Why You’ll Never Get A Job By Searching For One
In the early days of internet job boards, I ran an experiment. I wanted to see how many jobs I could apply to in a day. I got on this kick because searching for jobs and thoughtfully applying for them was really, really boring.
I found out that I could apply for about 70 jobs …
Branding Yourself on Skype, Google Hangouts and Tango!
Video chat and calls are becoming more and more popular among people. In addition to people using these to communicate with their family and friends both near and far, brands, both personal and business ones, are now using these to communicate with their clients, customers, employers, and employees. Skype, Google Hangouts and Tango are just …
The Most Overrated Jobs of 2011
Earlier this month I blogged about 5 recession-resistant careers that were each part of CareerCast’s Most Underrated Jobs of 2011. When CareerCast caught wind of my blog, they offered the chance to interview Tony Lee, publisher of CareerCast when they released their newest list, The Most Overrated Jobs of 2011. The Top 5 Most Overrated …
Watershed Moments: 5 Stories of Personal Re-Branding After September 11th
Where were you on September 11th, 2001? It’s rare that such a specific moment can be remembered by an entire population, but such is the case with that day. As we approach the 10 year anniversary (hard to believe, right?) of such a horrific experience, it’s important to reflect on how our society has evolved …
Assessments Can Sell More Books & Build Your Brand
Many authors and self-employed professionals are unaware of the many ways they can use online assessments as marketing tools to sell more books and build strong personal brands.
Assessments differ from surveys in that they generate information about specific clients, prospects, or readers. Surveys, on the other hand, typically provide composite views of the goals …
When Should You Begin to Write Your Book?
One of my most frequently questions about writing a brand-building book is: “What’s the best time for me to begin to write my book?”
The major options include:
I’m going to start now, and get it written as soon as possible. I’m going to wait until I have signed a publishing contract. I’m going to…