Guest Speaker: Lou Longo on Public Speaking
Lou Longo, a member of my network, shares his thoughts on public speaking. As you know, public speaking is a time, where you interact directly with your audience and where they judge you based on appearance, competency, personality and differentiation. Lou understands this and shares his thoughts:
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Have you ever listened to a speaker …
Your Appearance Makes Your First Impression
Before you can even get a word in or start dictating your core message, you are screened by your audience. Think of your packaging, just like a product and how you want to convey your personality and competency through it. Without knowing exactly who you are, your package is all that recruiters or other members …
2007 Personal Brand Award – Carl Chapman
Name: Carl Champman
Award: Silver Personal Brand Award
Carl’s site is an executive search firm that specializes in the restaurant industry. His blog personalizes him as a recruiter and gives candidates an insider view of restaurant recruiters and how to interact with them. Furthermore, Carl has positioned himself as the leading executive restaurant recruiter, which …
Confidence…The Root of Success
So your a brilliant professional, who graduated from Harvard with straight A’s, but with no job, no girlfriend and with no idea how to get ahead in life. If this is you, then you already know that you are lacking one of the most important factors in Personal Branding, CONFIDENCE. Confidence will actually make or …
Personal Branding – A New Requirement for Graduating Seniors
Graduating seniors in both high school and college have great opportunities, yet must seek to brand themselves in order to get into the top schools and companies in the world.
More than 3.2 million students were projected to exit high school this year, the largest number since the 1970s, according to the National Center for …
Press Release 2.0 – Social Networking Enhanced
The press release has been commonly used to introduce breaking news or to generate interest on a certain subject or company that has just recently gone into existence. Simple press releases, with a “catch” statement and a summary just don’t make the cut anymore. The media demands a more interactive approach to creating, submitting and …
Take Control of Your Life….Opportunities Await You
Part of Personal Branding is building your competencies and experience and theres no better way to do this than to jump at new opportunities. Remember that one door can always lead to the next and that your network is your most powerful tool. Another point is to always think outside of your box and by …
An Aggressive Personal Brand is the Only Way
You could be an intellectual and subject matter expert in your field or function, but without an inborn desire to go out and pursue your goals, you will fail. To get attention, you must demand attention from your audience. You have something important to say and material to show off, so do it, but make …
Introducing the Personal Network Report Card
In a post last year, I exclaimed that there is a strength pyramid for your personal network. I have developed a report card to take this strength model into account. 60% of corporate jobs are taken through networking, so I feel this is a vital tool to you and your personal brand. As you fill …
Support – “The Personal Brand Driver”
Support is one of the most critical parts of a Personal Brand. I say this because, the people in your life that truly support you through both good and bad times, are the same people that help you elevate and overcome obstacles. These individuals, such as your close friends, relatives, family and mentors, help shape …