2007 Personal Brand Award – Carl Chapman

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Name: Carl Champman

Award: Silver Personal Brand Award

Carl’s site is an executive search firm that specializes in the restaurant industry. His blog personalizes him as a recruiter and gives candidates an insider view of restaurant recruiters and how to interact with them. Furthermore, Carl has positioned himself as the leading executive restaurant recruiter, which differentiates him from other recruiters around the world. This niche, that Carl has held interest in, is not only unique, but caters to his target audience with lasting appeal. The overall aesthetics and navigation in his blog and website are creative and professional, which perfectly match his personality. Not only is Carl a B List blogger, but he was nominated for the Best Blog Awards, hosted by Recruiting.com. His talents not only lie in his industry, but his ability to network with those around him, on a global scale. His vision, mission, values and personality flow throughout his site and into his blog. Through Carl’s endless efforts to create and maintain his Personal Brand image, I award him the coveted Silver Personal Brand Award and will document him as a best practice and example of a Personal Brand.

Picture of Dan Schawbel

Dan Schawbel

Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.

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