Personal Branding Interview: Lewis Howes
Today, I spoke with Lewis Howes, who just published his own book on LinkedIn called LinkedWorking and is famous for his high aptitude as a LinkedIn user. He knows all the ins and outs of building LinkedIn groups and has leveraged the power of these communities to starts events with thousands of attendees. In this …
How to Show Resilience in a Crisis
My grandpa just died. Well, one of them. And I am in a state of total shock.
But it is Sunday night, and a lot of people are still counting on me. Which is why I’m writing this post.
I get that I can get out of everything if I just tell people I have …
Personal Branding Interview: Samantha Ettus
Today, I spoke with Samantha Ettus, who just launched her new online video series called Obsessed TV, in collaboration with Gary Vaynerchuk. Samantha has had bestselling books, done interviews with celebrities and has been on TV many times. In this interview, she talks to us about her new show, how she’s able to get in …
When Personal Branding, Social Media and Human Resources Collide
Personal branding is all about positioning yourself as favorable to corporate recruiters, while HR’s job is to hire the top talent, position the company as the best place to work (employer branding), figure out benefits packages for employees and much more. Social media has changed the way applicants and recruiters communicate with each other and …
Personal Branding Interview: Marshall Goldsmith
Today, I spoke with Marshall Goldsmith, whose been featured on this blog before and in the current issue of Personal Branding Magazine. Marshall is a huge advocate for personal branding, as he’s spent his career building the brands of Fortune 500 CEO’s. His latest book is called Succession: Are you Ready and in this interview, …
Unconscious Personal Branding
We talk a lot here on the Personal Branding Blog about how to project a personal brand effectively. But, what about the messages we unconsciously project? In the last couple years, I’ve lived in some very different environments – and it’s incredibly interesting to see how I needed to change simple automatic behaviors just to …
Personal Branding Interview: Lisa Takeuchi Cullen
Today, I spoke with Lisa Takeuchi Cullen, who is an ex-Time journalist and is in the process of establishing a new blog and personal website. Lisa talks about how print is on it’s way out and why it’s not smart to be a journalist in this day in age. This is an interesting take from …
Personal Branding Interview: Howard Gardner
Today, I spoke with Howard Gardner, who is a professor at Harvard Graduate School of Education, has authored over twenty books, and is best known for his theory of multiple intelligences. In this interview, we discussed Howard’s latest book called Five Minds for the Future. Howard goes over what the five minds are, an example …
Personal Branding Interview: Lindsey Pollak
Today, I spoke with Lindsey Pollak, who is a good friend of mine and fellow Gen-Y career guru. She wrote a book called Getting from College to Career and has several columns in big media outlets, in addition to speaking and consulting. In this interview, Lindsey talks about what she’s learned from speaking to college …
Personal Branding Interview: David Meerman Scott
Today, I spoke to David Meerman Scott, who is about to release his latest book, World Wide Rave. I’ve spoken to David before in a previous interview that explains much of his position on social media, PR and marketing. He’s all about publishing information (i.e. blogging, podcasting), instead of paying thousands of dollars to advertise. …