Author: Dan Schawbel

Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.
Book ReviewsCorporate BrandingeBrandInterviewMarketingPeoplePersonal BrandingSocial MediaSuccess Strategies

Personal Branding Interview: Paul Dunay

Today, I spoke to Paul Dunay, who is an ex-Personal Branding Blogger, author of Facebook Marketing for Dummies and is the Global Managing Director of Services and Social Marketing for Avaya.  In this interview, Paul tells us why the web is the best place for marketing, how he got his book deal by blogging, tips …

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Personal Branding Interview: Mark Goulston

Today, I spoke to Mark Goulston, M.D., who is a business advisor, consultant, trainer and coach trained as a clinical psychiatrist and author of the new book, Just Listen: Discover the Secret to Getting Through to Absolutely Anyone.  In this interview, Mark compares listening and speaking, goes over the elements of persuasion, shares some tips …

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Personal Branding Interview: Kit Yarrow

Today, I spoke to Kit Yarrow, who is the co-author of Gen BuY: How Tweens, Teens and Twenty-Somethings are Revolutionizing Retail.  In this interview, Kit sizes up the typical Gen-Y’er, explains how this group is different than other generations, illustrates how they’ve influenced the workplace and buying, shares some highlights from her research, what motivates …