Will Your Resume Get You the Job You Want?
So you’ve been laid off, or are afraid you will be, or maybe you’re just keeping your options open. You’re scouring the job boards and know you’ve got to get moving on finding another job.
Regardless of the amount of education, experience or creative vision you think you can bring to that new job, none …
Road to Me 2.0: 14 Book Marketing Ideas For Authors
As I get ready to launch my first ever book, which is entitled Me 2.0: Build a Powerful Brand to Achieve Career Success on April 7th, I would like to keep you in the loop with how things are going, while teaching you from my experiences. So far in this series, I told you how …
Personal Branding Interview: David Meerman Scott
Today, I spoke to David Meerman Scott, who is about to release his latest book, World Wide Rave. I’ve spoken to David before in a previous interview that explains much of his position on social media, PR and marketing. He’s all about publishing information (i.e. blogging, podcasting), instead of paying thousands of dollars to advertise. …
What does your handshake say about you?
There’s a lot that goes into forming how people perceive your personal brand. Google results, blog posts, what kind of photo you use, and even how you tweet. But, I bet there’s one part of your personal branding efforts you haven’t thought much about: how you shake hands.
My senior year of high school, I …
Balancing Casualness and Formality
I just spent the past week at an industry conference, and after returning home, have come to appreciate the intricacies of personal branding and how you should conduct yourself when meeting a slew of new people, especially in a business setting.
The truth is, I am fond of people watching; I am fascinated by human …
Build Your Personal Brand to Become a Celebrity
Scheduling note: Don’t worry, Jacob Share will be back posting regularly starting next Friday. I’m filling in for him today and will quench your thirst with this new article ;).
Personal branding is more than just a career development concept and practice. Powerful and world recognizable brands, such as Oprah, Michael Jordon, Tiger Woods and …
Personal Branding Interview: Richard Thaler
Today, I spoke with Richard Thaler, who is a professor at the Graduate School of Business at the University of Chicago. He also authored the bestselling book Nudge. Richard talks about what a nudge is, an example of a nudge, how they can help us make better business decisions and how technology fits in the …
How Adding a Tailored Sound Bite to My Resume Doubled Interview Requests
Have you ever watched stars on the red carpet? When they are interviewed, there is one universal theme to their answers – Short and Sweet. Memorable. Quotable. Also known as the Sound Bite.
Personal branding sound biteI recently added a “Profile” section to my resume, which serves as my personal branding sound bite to …
Personal Branding Interview: Larry Winget
Today, I spoke with Larry Winget, who is a four-time New York Times/Wall Street Journal bestselling author. He is a member of the International Speaker Hall Of Fame. He has starred in his own television series and appeared in national television commercials. In this interview, Larry talks about how passion is irrelevant to success, why …
Train the Trainer in Personal Branding
I was recently asked to conduct a Train the Trainer session with Program Managers for a major university’s continuing education organization. They wanted a brief session on the importance of Personal Branding.
The Program Managers were specifically interested two things:
1. The concept of personal branding as a career tool
2. How incoming students are …