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How to Develop the Personal Branding Dream Team

On a previous post, I showed you how to develop your own brand by helping your closest friends develop their own personal brands.  Now that you have a close group of friends with a strong understanding of how a personal brand can develop your personal and professional lives, it’s time to solidify the personal branding …

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Personal Branding Interview: Charlene Li

Today, I spoke with Charlene Li, who is the bestselling co-author of Groundswell, an ex-Forrester executive and now a full-time consultant, blogger and speaker.  For the past few months, I’ve been really digging down and examining the role of a personal brand within a corporate brand and now, with Charlene’s help, we have a great …

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50+ Tips to Brand Yourself Offline

Now that you know how to brand yourself online, complete your personal branding strategy with another handy list, this time of suggestions for branding yourself offline in the real world.

It’s all about leaving the best impression.

Reminder: General Guidelines to Brand Yourself Offline Show your expertise as much as possible. Give people every way…
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How to Evolve Your Personal Brand When You’re Changing Careers

On the Smart Networking Teleseminar series this week, I interviewed career coach Annemarie Segaric on how to launch a new career in this economy. We discussed a number of changes that listeners were going through, among them: moving from the for-profit world to a non-profit, diving into a completely new industry, relaunching a career at …

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Personal Branding Interview: Laura Ries

Today, I spoke with Laura Ries, who is an expert on marketing and building brand strategy, and is the best-selling author of some of the nation’s most respected branding books, including her latest called War In The Boardroom.  In this interview, Laura talks to us about how there is a struggle between marketing and management, …

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Five Tips for Creating Video Posts

Now that my blog has gained some traction, I’ve been thinking about how to introduce video blogging to my audience to stretch myself and my blog. After getting advice from many people on how to get started, here are five tips I’ve heard:

Tune in to what others are doing

Good bloggers read a lot …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingNetworkingRelationship Networking

Personal Branding Interview: Steve Farber

Today, I spoke with Steve Farber, who is the president of Extreme Leadership and author of the new book Greater Than Yourself: The Ultimate Lesson of True Leadership.  In this interview, Steve talks about helping other people instead of self-promotion, why personal brands don’t scale, his leadership cycle theory, and networking.

A lot of people…
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Using Twitter for Personal and Business Branding

Everyone’s trying to figure out personal branding and Twitter. Twitter is everywhere in the news right now – just yesterday the Wall Street Journal published How To Twitter:

“But I have to admit I didn’t understand the appeal of Twitter when I joined, at the prodding of friends, in November. One answer that explains its …

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Webinar: How to Use Social Media to Find a Job in This Recession

You’ve received a lot of free advice on this blog over the past few years, and some of you have even subscribed to Personal Branding Magazine or listened to Personal Branding TV.  Before my new book, Me 2.0, hits bookshelves internationally on April 7th, I’m going to be holding a one time only webinar to …