authors cornerBrand MysteryCommunication & NetworkingMarketing & Personal BrandingRelationship Networking

Using Design To Extend And Safeguard Your Brand

Authors should use design to extend and safeguard their brand beyond the cover of the book they wrote to build their visibility, attract new business, and establish a personal brand.

The book cover is the starting point; it’s the most immediately obvious visible symbol of an author’s personal brand.

And, in many cases, a book …

Communication & NetworkingPositioningRelationship NetworkingReputation Management

10 Ideas To Kickstart A Personal Brand That’s Gone Stale

Here are some ideas to get your creative branding juices flowing.

Join a new community

Find a new forum or niche social network and become an active member of the community, participating for at least 15 minutes every single day until you are a recognized expert on the basis of your participation alone.

Create a…
Read the Rest →
Brand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Lisa Johnson Mandell

Today, I spoke to Lisa Johnson Mandell, who is an award-winning multi-media journalist, author and Career Image Specialist. She is the author of Career Comeback– Repackage yourself to get the job you want and blogs for AOL’s new Dime Crunch. In this interview, Lisa explains how to make a career comeback, how she’s made her …

Brand Yourself AsRelationship NetworkingReputation Management

Maintaining Your Personal Brand During Illness or Injury

Until 2009, I hadn’t been to a primary care physician in I don’t know how long. I’m typically very healthy – exercise daily, eat right, all of that good stuff. Unfortunately, “all of that good stuff” hasn’t kept me completely out of doctors’ offices over the years. In the last decade, I’ve had a cancer …

eBrandJob SearchRelationship NetworkingReputation Management

3 Myths About Google Profiles and 2 Reasons to Have One Anyway

Your Google Profile is a very important part of your online identity.

[Disclaimer: Vizibility.com is a Personal Branding Blog sponsor]

USA Today published a survey last week from The Creative Group about evaluating candidates for marketing and advertising jobs. In it, 72% of respondents said they would conduct a web search using the candidate’s name …