Simplifying Personal Branding for Job Seekers
Terror, anxiety, stress, depression, overwhelm, and a sense of hopelessness permeates the entire process of securing employment. Have you ever considered that job seekers need to master more skills than a CEO of a Fortune 500 company? While CEO’s hire and surround themselves with qualified experts in diverse disciplines, job seekers must master most disciplines …
10 Essential Career Success Strategies
Over the course of your lifetime you may spend 80,000 hours at work. Are you getting what you want from work? Are you excelling at your career? Here are 10 strategies to help you become more engaged and successful at work.
1. Ask yourself for directions
Career success, although different for everyone, occurs when your …
The Personal Brander’s Guide to Blog Comments
The Do’s and Don’ts of building your personal brand through blog comments.
Respect the bloggerMy rule of thumb is to consider blog commenters as potential guests in my home. As a commenter, the blogger is inviting you in by giving you the chance to continue a conversation they started, so don’t barge in with …
Brand Tall!
The crowning spectacle of any Olympic Games is the opening ceremonies. No matter what Olympic sport of which you happen to be a fan (or even if you are a fan of no sport at all), this exhibition is captivating, entertaining, and inspiring.
Traditionally, the opening ceremony of the Olympic Games is officially opened by …
What’s the Best Type of Brand-Building Book to Write?
After committing to write a book to build your brand, and after you’ve chosen the topic, the next step is to choose the best type of nonfiction book – or approach – to your topic.
There are numerous ways you can organize and communicate the information you want to share to help your readers and …
Personal Branding and Intrapreneurship: A Match Made in Heaven?
Have you ever thought of being an intrapreneur? And no, I don’t mean entrepreneur – but they’re close.
While an entrepreneur ventures out on their own to pursue an idea, an intrapreneur does this within the organization where they already work. It could be creating a new product, coming up with an innovative idea, or …
Personal Branding Interview: David Siteman Garland
Today, I spoke to David Siteman Garland, who is the Founder of The Rise To The Top, and the author of Smarter, Faster, Cheaper: Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business. In this interview, David talks about how to grow your brand without spending a lot of money, how to compete with mega …
No Kidding: There’s Danger in Anger
If you have been following this Tuesday column over the last two weeks, you know we are considering the trinity of personal branding:
Attention
Emotion
Memory
Get Attention: Raise your hand, say something insightful and move the gaze of the audience to you. I do this everyday on the LinkedIn discussion groups that I tend …
Personal Branding Interview: Scott Gerber
Today, I spoke to Scott Gerber, who is a serial entrepreneur, angel investor, media personality, public speaker and the most-syndicated young entrepreneurship columnist in the world. He is the founder and CEO of Gerber Enterprises, and the author of the book, Never Get a “Real” Job. In this interview, Scott explains why people can learn …
Teases, Code Words, and Dances for Holiday Branding
“Can I just relax now?” you’re asking. “I’ve been working hard all year building my career, my brand, and my job. I’m going home for the holidays and I need a break.” Okay. You can have one for a little while, but your Holiday Branding Elf (me) asks that you don’t waste golden opportunities in …