Brand Lessons from YouTube’s Top Ten…Spice Up!
YouTube has released a list of its top ten videos of 2010. I learned something. I learned that if you want to be “most watched,” be Justin Bieber or a talking orange. Let’s ignore the titillating topic of transient tastes and concentrate on my favorite of the videos, an Old Spice ad, and what it …
Identify, Market, and Engage Your Personal Brand’s Target Market
Here we are barely into 2011 and already it’s time to identify, market, and engage our target market? Yes. The faster you get into the mind of your consumer the quicker results will show. When it comes to the game of business, or life, it’s results we’re after so now is the best time to …
Brands Have More Fun in 2011
With a bright new start to 2011, let’s just face a couple of facts. This is the year for making smarter moves when it comes to building an unforgettable personal brand, but there’s one condition: It requires having more fun with your brand.
Why? There’s a new brand landscape out there, all the rules have …
A Cup of Coffee to 2010’s Biggest Branding Takeaways
Lest history repeat itself throughout 2011, there are many significant branding takeaways from 2010 that shouldn’t be overlooked.
Here are my Top Three 2010 Branding Takeaways. Please leave a comment below and add to the list of the Biggest 2010 Branding Takeaways!
1) Your Brand Must Be Backed By a Quality Product.
People will follow …
ARC: Awareness and Respect (build) Character
Am I a grumpy old man at age 58? Am I feeling like Rodney Dangerfield who “never got any respect?” Am I old-fashioned and, as Jethro Tull might suggest, Living in the Past? My questions have to do with, what I perceive to be, a lack of respect in America today.
I am sitting in …
Wisdom from Winnie the Pooh
I’m not a big fan of New Year’s Resolutions, but in 2011 I resolve to live my life more like Winnie the Pooh. He seems to always be happy, having fun and adventures. I’ve found some important words of wisdom to follow in this coming year, taken from Pooh’s Little Instruction Book, by author A. …
5 WordPress Plugins for the Personal Brand-Building Blogger
Useful WordPress plugins that build your brand while helping your readers too.
Post Avatar
Official description: “A WordPress plugin that simplifies the process of including a picture when writing posts. Authors simply choose from a predefined list of images in the Write Post page to display an image in a post.”
There are many plugins …
New Year’s Resolutions for Your Personal Brand
When it comes to building a company from the ground up, or searching for a job as an individual, the importance of building a differentiated brand is one of the most important things you should invest your time and resources in. While there’s no single secret to success, here are 10 New Year’s resolutions you …
Be A Good Sport
Sportsmanship is not limited to games played on fields, courts, and courses. After all, what is sport? It is simply athletic competition. Absent the athletics, it is merely competition.
As a human being, you compete every day, do you not? In your career. In business. At home, subtly, with neighbors. The entire human existence – …
Evaluating Your Personal Brand-Building Success During 2010
As a prelude to the fast-approaching New Year, here are some questions to ask yourself as you evaluate your progress building your personal brand-building efforts during 2010:
Writing & publishing a brand-building bookDid you publish a book during 2011, or make significant progress towards publishing a brand-building book? Or, do you still feel writing …