Brand Integrity Brings Increased Business
Upon becoming an entrepreneur, I was advised to build my brand and to become as consistent as a box of cereal. Upon catching my attention, I immediately asked, “How do I build my brand?”
In my opinion, three elements are key for successfully building your brand:
1. Take some time to reflect back on your…5 Personal Brands with Great Facebook Pages
Today, Facebook has more than 500 million active users globally, with half of its users logging into the site every day. Are you leveraging Facebook as a personal branding tool?
Making the most of face timeThere are two ways you can use Facebook for personal use: create an account or create a page. While …
Personal Branding Interview: William C. Taylor
Today, I spoke to William C. Taylor, who is a cofounder of Fast Company and coauthor of the national bestseller Mavericks at Work. His latest book is called Practically Radical. In this interview, William talks about new trends that are shaping the workplace, obstacles individuals are facing right now, how to stand out from the …
Personal Branding Pledge for 2011
This is my year.
This is the time when I re-launch my life.
I blast away to my dreams and my visions.
I leave behind ties that bind me for no reason.
This is the season of my greatest leap forward, into my zone.
I decide who I am and how I want to be …
Brand Lessons from YouTube’s Top Ten…Spice Up!
YouTube has released a list of its top ten videos of 2010. I learned something. I learned that if you want to be “most watched,” be Justin Bieber or a talking orange. Let’s ignore the titillating topic of transient tastes and concentrate on my favorite of the videos, an Old Spice ad, and what it …
Identify, Market, and Engage Your Personal Brand’s Target Market
Here we are barely into 2011 and already it’s time to identify, market, and engage our target market? Yes. The faster you get into the mind of your consumer the quicker results will show. When it comes to the game of business, or life, it’s results we’re after so now is the best time to …
Brands Have More Fun in 2011
With a bright new start to 2011, let’s just face a couple of facts. This is the year for making smarter moves when it comes to building an unforgettable personal brand, but there’s one condition: It requires having more fun with your brand.
Why? There’s a new brand landscape out there, all the rules have …
A Cup of Coffee to 2010’s Biggest Branding Takeaways
Lest history repeat itself throughout 2011, there are many significant branding takeaways from 2010 that shouldn’t be overlooked.
Here are my Top Three 2010 Branding Takeaways. Please leave a comment below and add to the list of the Biggest 2010 Branding Takeaways!
1) Your Brand Must Be Backed By a Quality Product.
People will follow …
ARC: Awareness and Respect (build) Character
Am I a grumpy old man at age 58? Am I feeling like Rodney Dangerfield who “never got any respect?” Am I old-fashioned and, as Jethro Tull might suggest, Living in the Past? My questions have to do with, what I perceive to be, a lack of respect in America today.
I am sitting in …
Wisdom from Winnie the Pooh
I’m not a big fan of New Year’s Resolutions, but in 2011 I resolve to live my life more like Winnie the Pooh. He seems to always be happy, having fun and adventures. I’ve found some important words of wisdom to follow in this coming year, taken from Pooh’s Little Instruction Book, by author A. …