Relationship NetworkingSocial Media

How Traditional Marketing Affects Your Personal Brand

The advancements of technology today are changing the face of innovation as marketing materials are making their transition from paper to a digital presence. With this transformation, is it time to rethink the power — or lack thereof — of traditional marketing techniques when strengthening your personal brand?

Don’t fret, you don’t have to throw …

Brand Identity & Self-DiscoveryCommunication & NetworkingLifestyle & Habit Building

Changing Anything Starts with Changing Something

In their new book, Change Anything: The New Science of Personal Success, Kerry Patterson and co-authors discuss the three dimensions in your life that merit scrutiny as you seek to do better in your life, business or career.

The three dimensions are:

Personal Social Structural The need for change

As you do what it takes …

Brand Yourself
Brand Yourself AsJob SearchLifestyle & Habit BuildingRelationship Networking

4 Ways To Brand Yourself As A Superior Candidate

In last week’s column, we discussed what causes your resume to brand you as a commodity candidate – and also how to recognize if you’re using commodity branding.

This week, let’s discuss a solution …

Instead of branding yourself as a commodity, why not brand yourself as a superior candidate?

In today’s job market, satisfying …

Communication & NetworkingLifestyle & Habit BuildingRelationship Networking

Career Transition Is Now A Way of Life!

Like most trends that are fortunate enough to endure, they unfold, evolve and are fluid. They move to different places in their cycles, as they are impacted by the times, consumer behavior and demographic shifts.

Voltaire said it best: “when you rest, you rust”.  Being a change agent and advocate for yourself  today is an …

NetworkingRelationship Networking

Best Questions to Ask a Business Mentor

Entrepreneurs can learn so much from a reliable business mentor. Aspiring businesspersons will realize that a good mentoring relationship is similar to having a big brother in the industry. Experienced entrepreneurs know the ropes, have an excellent network of friends, and are able to overcome great challenges. There are numerous benefits of having a fully-engaged …