Month: July 2009

Brand Identity & Self-DiscoveryeBrandEducationEmployer BrandingeventsInterviewNetworkingRelationship NetworkingReputation ManagementSocial MediaSuccess Story

Use Personal Branding to Increase Your Sales

A few months ago I did an interview with Dan Schawbel and I thought I would share it with you all here. Dan speaks about personal branding and how sales reps can position themselves to succeed it what I call the New Sales Economy. While the interview focuses on sales reps, it’s important to remember …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Jon Gordon

Today, I spoke to Jon Gordon, who is a motivational speaker, consultant, national bestselling author and author of his latest book called Training Camp.  In this interview, Jon talks about how you can get what you what, how you can maintain a positive spirit, and how you should handle goal setting.

What is the formula…
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Brand Identity & Self-DiscoveryBrand Yourself Asgen-yLifestyle & Habit BuildingRelationship NetworkingReputation Management

Personal Branding that Can Work for Anyone

Like many twentysomethings, I run into the problem of not understanding my personal brand. At times, I don’t know where to start, and I’ve been at this for 3 years.

The truth is most twentysomethings don’t know what they want to do with their lives, which makes it impossible to commit to a single message, …

Brand Identity & Self-DiscoveryCommunication & NetworkingInterviewMarketing & Personal BrandingRelationship NetworkingSocial Media

Personal Branding Interview: Jeremy Schoemaker

Today, I spoke to Jeremy Shoemaker, who has successfully branded himself as “Shoemoney” across the web.  He is an internet entrepreneur by trade, as well as a speaker and top blogger.  In this interview, Jeremy talks to use about how he’s branded himself, some of the tricks he’s used to stand out, why he’s succeeded …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingEmployer BrandingInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Peter Mortensen

Today, I spoke to Pete Mortensen, who is the communications lead for Jump Associates and author of Wired to Care.  In this interview, Pete talks to us about how important empathy is, especially in a time of economic crisis and uncertainty.  He also mentions the benefits of empathy at a company, how companies can brand …

Communication & NetworkingLifestyle & Habit BuildingMarketing & Personal BrandingNetworkingRelationship Networking

The Five Laws of Being an Interesting Brand

The strategies and channels we’ve been using are becoming weapons of mass destruction and tools of great opportunity. We’ve seen brands, such as United Airlines, tarnished when a single person produces a YouTube video after a bad customer service experience.  We’ve seen other brands succeed, such as Susan Boyle’s viral bonanza on the internet and …

Brand Yourself Asgen-yLifestyle & Habit BuildingPositioningRelationship NetworkingReputation Management

Don’t Put Off Personal Branding to Focus on Keeping Your Job

Believe it or not, there are actually some people who are taking a not-so-secret delight in the economic recession. Who? Employers.

They’re glorying in the fact that there are so few jobs available that they receive hundreds of applications for a single position. They’re thrilled that they can wring salary concessions out of their employees …