Right Message, No Results? Why Audience Matters and How to Find The Right One
Do you ever feel like you’re doing all the right things with networking, but you’re not getting results? I got an email recently from one entrepreneur who networks diligently, participating in a business leads group, local Chamber of Commerce meetings, and other events.
He writes: “I feel my presentation is adequately polished, I follow up …
Personal Branding Interview: Lewis Howes
Today, I spoke with Lewis Howes, who just published his own book on LinkedIn called LinkedWorking and is famous for his high aptitude as a LinkedIn user. He knows all the ins and outs of building LinkedIn groups and has leveraged the power of these communities to starts events with thousands of attendees. In this …
How to Show Resilience in a Crisis
My grandpa just died. Well, one of them. And I am in a state of total shock.
But it is Sunday night, and a lot of people are still counting on me. Which is why I’m writing this post.
I get that I can get out of everything if I just tell people I have …
The Best Source of Personal Brand Success is Already With You
“It is literally true that you can succeed best and quickest by helping others to succeed.” Napoleon Hill
It’s been said that the most lucrative source of profit for most companies is in their existing customer relationships. And, that it takes more effort to get new customers than to keep your current customers happy and …
Personal Branding Interview: Samantha Ettus
Today, I spoke with Samantha Ettus, who just launched her new online video series called Obsessed TV, in collaboration with Gary Vaynerchuk. Samantha has had bestselling books, done interviews with celebrities and has been on TV many times. In this interview, she talks to us about her new show, how she’s able to get in …
When Personal Branding, Social Media and Human Resources Collide
Personal branding is all about positioning yourself as favorable to corporate recruiters, while HR’s job is to hire the top talent, position the company as the best place to work (employer branding), figure out benefits packages for employees and much more. Social media has changed the way applicants and recruiters communicate with each other and …
Personal Branding Interview: Marshall Goldsmith
Today, I spoke with Marshall Goldsmith, whose been featured on this blog before and in the current issue of Personal Branding Magazine. Marshall is a huge advocate for personal branding, as he’s spent his career building the brands of Fortune 500 CEO’s. His latest book is called Succession: Are you Ready and in this interview, …
Unconscious Personal Branding
We talk a lot here on the Personal Branding Blog about how to project a personal brand effectively. But, what about the messages we unconsciously project? In the last couple years, I’ve lived in some very different environments – and it’s incredibly interesting to see how I needed to change simple automatic behaviors just to …