Branded Introductions
The way we introduce ourselves and others can leave us branded. Branded either for the good and highlighting what is uniquely our strengths. Or, branded negatively by shining a spotlight on our weak areas.
Living in West Texas, when I use the term ‘branded’ I imagine cowboys or vaqueros (Vaquero Regional Note: Used chiefly in …
Linkedin Profile Organizer and Killer Traffic Tip
Linkedin announced some new functionality this week with its new Profile Organizer. Now you have the ability to save profiles, organize your connections into folders, and add notes to any or all of your connections. Pretty cool stuff!
Linkedin is currently offering a free 30 day trial for anyone who would like to try out …
Several Academic Degrees in One Personal Brand
If you have a resume with a long Education section which lists several degrees in different academic fields, and you want to know how to place them in the context of your overall personal brand while you look for a job, then maybe this blog post is for you.
What if you, say, studied marine …
Still Job Hunting Like It’s 1999?
The latest job figures released on Friday showed that the U.S. unemployment rate inched up 10 basis points in September to 9.8 percent. Many companies continue to reduce headcount, and those that are hiring are being very cautious and taking their time to find the right candidate.
Yet, many job seekers are still approaching their …
Personal Brand Audit: What’s Your Online Visibility Score?
This is the fourth in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand effective and up to date. (See Part 1: LinkedIn Audit, Part 2: Facebook Audit, and Part 3: Google Audit).
What is visibility?The hallmark of a strong personal brand online is …
Facts Tell While Stories Sell
Are you good at telling your story? Personal branding provides the focus and energy of your story. If you know who you serve or need to connect with, then your story becomes compelling and interesting.
When I say story, I’m not referring to a long dissertation nor am I describing a keynote address. Your story …
Some Personal Branding Brain Food
Recently, I stumbled across Tom Peters’ article The Brand Called You — I pulled out some of my favorite points for this week’s post. If you have not read this article yet, it is an non-negotiable, absolute, must-read! If you have read it, it won’t hurt to read it again — I learn something new …
Twitter Personal Branding Q + A #3
More answers to recent questions people are asking on Twitter about personal branding.
Benson Mensah-Bonsu, @bmbonsu, asked: What is the most important part of your personal brand?
Jacob Share, @jacobshare:
Your capacity to convince people that you are what you say you are.
Ideally that means having an authentic personal brand, one that is just …
Personal Branding: Your Content DOES NOT MATTER
Do you know how good it feels like the first time your blog gets a thousand visitors in a day? Neither do I…I’m just kidding.
The reality is that there is a very important lesson that you must learn if you want what you write to be read. It’s very simple – yet SO important:…
Personal Brand Audit: What’s Your Google Score?
This is part 3 in the “Personal Brand Audit” series. Feel free to start at the beginning with Part 1: LinkedIn Audit and Part 2: Facebook Audit.
Google is today’s instant reputation checkGoogle is how we find out more about people: first dates, business partners, celebrities, clients. It’s fast, easy, and objective. That’s why …