Tag: Personal Branding

PositioningRelationships & Personal GrowthReputation Management

Lessons from Charlie Sheen: Can Too Much Honesty Hurt Your Personal Brand?

If you follow celebrity news or social media — and even if you don’t — you’ve likely heard about Charlie Sheen’s recent rants pertaining to the cancellation of his hit show, “Two and a Half Men,” on CBS after production was stopped due to his erratic behavior and alleged drug problem.

Sheen participated in several …

Communication & NetworkingLifestyle & Habit BuildingRelationships & Personal Growth

The Eeek True Hollywood Story

On Sunday afternoon, I spoke on personal branding to a group I’d never guessed needed to be coaxed into communicating: Hollywood screenwriters. But, there I was on behalf of Voyage Media and a line-up that included a producer, director, development exec, agent-type and other uber-connected people who have come together to help get these people …

Brand Yourself AsRelationships & Personal GrowthReputation Management

Personal Branding Lessons From Justin Bieber’s Hairstyle Backlash

Worthy inspiration may not matter

Bieber is dedicating some of his locks to Ellen DeGeneres to auction on behalf of Gentle Barn organization and is doing the same with other celebrities. This good natured inspiration and the fact his hair is merely a shorter version of the same style give little comfort to super fans …

Brand MysteryBrand Yourself AsCommunication & NetworkingRelationships & Personal GrowthReputation Management

Want to Play Brand Detective?

When’s the last time you had a hunch something wasn’t quite right with your brand (or any other brand, for that matter?) Consumers now – and your audience – crave genuine brands so let’s go look at a couple of clues that are getting brands into trouble.

Start with wearing the hat of Brand Detective. …

Communication & NetworkingPositioningRelationships & Personal GrowthReputation Management

A Cup of Coffee to Timing for Success

It’s true–timing is everything.

Especially when it comes to potential customers who have expressed an interest by visiting your website, filling out a form, or leaving a phone message.

Small businesses often make the mistake of putting these potential leads in a “to be contacted” file for follow-up within a few days. This, however, significantly …

Brand Yourself AsCommunication & NetworkingRelationships & Personal Growth

What is Your Preference, Judging or Perceiving?

Are you someone who prefers to structure your activities or do you prefer to go with the flow? Identifying your personality preference for judging or perceiving helps you figure out your characteristic approach to work. Determine if your brand is more about making decisions and achieving results or being flexible and adaptable.

Personality type theory …

Job SearchLifestyle & Habit BuildingRelationships & Personal Growth

2011 Job Market to Become Even More Competitive

If you thought last year’s job market was tough—and it certainly was!—then brace yourself for the 2011 job market because it could shape up to be a whole lot tougher! To effectively and successfully compete in the 2011 job market you’re really going to have to “up your game”!

Applicant-to-job ratio

You’re probably familiar with …

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Writing a Book to Build Your Brand

The biggest challenges new authors face when writing a brand-building book is the need to organize their ideas, followed by the need to track their progress and maintain their enthusiasm.

Here’s a simple, affordable set of low-tech organizing tools that will pay big dividends as you write your first brand-building book…tools that you continue to …